Edinburgh, United Kingdom
Head of Comms at VisitScotland strategic communications professional
Leisure, Travel & Tourism
Education
Queen Margaret University 2012 — 2012
Master of Science (MSc), Public Relations
Napier University 1979 — 1979
pre-entry journalism, Journalism
Experience
VisitScotland January 2000 - Present
Diageo 2002 - 2003
BT 1995 - 2000
Post Office 1989 - 1995
Scottish and Universal Newspapers 1980 - 1989
Skills
Strategic Communications, Crisis Management, Web Content Management, Journalism, Digital Strategy, Digital Marketing, Marketing Communications, Web Content, Press Releases, Public Relations, Online Advertising, Proofreading, Sponsorship, Brand Development, Content Strategy, Marketing Management, Digital Media, Corporate Social..., Social Media Marketing, Crisis Communications, Copy Editing, Brand Management, Event Management, Social Networking, Speech Writing, Email Marketing, Publications, Online Marketing, Corporate Communications, Feature Articles, Internal Communications, Media Relations, Direct Marketing, Destination Marketing, Communications Planning, News Writing, Publicity, Marketing Strategy, Tourism, Corporate Events, Advertising, Copywriting, Newspapers, Newsletters, Social Media, Blogging, Stakeholder Engagement, Event Planning, Reputation Management