The Institute of Direct and Digital Marketing, Twickenham, United Kingdom
The Institute of Direct and Digital Marketing is Europe's leading body for the professional development of direct, data and digital marketing. Founded in 1987, the IDM is an educational trust and registered charity. We have:
- Trained more than 45,000 marketers on open courses and more than 10,000 through in-company programmes across 28 countries
- Tutored more than 9,000 through our professional qualifications
- Welcomed more than 15,000 marketers to our events and conferences
- Trained more than 45,000 marketers on open courses and more than 10,000 through in-company programmes across 28 countries
- Tutored more than 9,000 through our professional qualifications
- Welcomed more than 15,000 marketers to our events and conferences
The Institute of Direct and Digital Marketing Alumni
Tom Cousins
CRM & Projects Coordinator at East London Business Alliance (ELBA)
Nonprofit Organization Management
Education
The Institute of Direct Marketing 2013 — 2014
Diploma in Direct and Digital Marketing
Surrey Institute of Art and Design 2000 — 2003
BA Hons
Experience
East London Business Alliance (ELBA) September 2014 - Present
SustainAbility May 2012 - May 2014
Fenton Communications February 2012 - May 2012
SustainAbility July 2011 - December 2011
Futerra Sustainability Communications March 2011 - June 2011
British Heart Foundation January 2011 - February 2011
Intrawest Whistler Blackcomb November 2009 - May 2010
National Council for Voluntary Youth Services September 2009 - October 2009
Business in the Community May 2007 - June 2009
HGCA August 2006 - March 2007
Tom Morey
Senior Marketing Manager, Thomas Cook Airlines
Marketing and Advertising
Education
The Institute of Direct Marketing 2009 — 2011
Diploma in Direct and Interactive Marketing, (Merit)
University of Cambridge 2002 — 2005
BA (Hons), Philosophy
Experience
Thomas Cook Airlines October 2014 - Present
Waitrose September 2011 - October 2014
Waitrose November 2010 - September 2011
Waitrose May 2010 - November 2010
Greenbee.com; John Lewis Partnership June 2009 - June 2010
Greenbee.com; John Lewis Partnership June 2008 - June 2009
Newsquest Specialist Media February 2007 - June 2008
Newsquest Specialist Media March 2006 - February 2007
Skills
Marketing, Email Marketing, E-commerce, Marketing Strategy, Integrated Marketing, Omniture, Customer Retention, Customer Acquisition, Copywriting, Digital Marketing, Direct Mail, SEO, Online Marketing, Budget Management, Database Marketing, Direct Marketing, Budgets, Web Analytics, eCRM
Tom Vaughan
Head of CRM at Staysure.co.uk
Marketing and Advertising
Education
The Institute of Direct Marketing 2010 — 2011
IDM Diploma in Digital and Direct Marketing
The University of Northampton 2005 — 2008
2.1, Business Studies
Experience
Staysure.co.uk June 2015 - Present
Staysure.co.uk December 2012 - Present
Brady Corporation June 2010 - December 2012
Brady Corporation January 2009 - May 2010
Skills
B2B Marketing, Customer Retention, Marketing Management, B2B, Advertising, SAP, Marketing Budget..., Multi-channel Marketing, Online Marketing, Management, CRM, SAP BW, Marketing, Customer Acquisition, Campaign Managment, Marketing Communications, FastStats, Segmentation, Direct Marketing, Database Marketing, Integrated Marketing, Digital Marketing
Toni Chan
Online Marketing Manager at GL Hearn
Real Estate
Education
The Institute of Direct and Digital Marketing 2013 — 2016
Professional Diploma, Digital Marketing
Birkbeck, U. of London 1998 — 2002
BA(Hons), Humanities
Experience
GL Hearn July 2011 - Present
DTZ September 2009 - July 2011
DTZ July 2006 - September 2009
DTZ July 2001 - July 2006
DTZ August 1998 - July 2001
Registry Trust May 1995 - August 1998
Lee Foods March 1994 - January 1995
Chinese Welfare Association, Belfast February 1993 - February 1994
Skills
Microsoft Office, Digital Media, Flash, Web Editing, B2B Marketing, Content Management, Marketing Communications, Online Marketing, HTML + CSS, Dreamweaver, Online Advertising, Copywriting, Web Content Creation, Marketing, Microblogging, Email Marketing, Social Media, Web Content Management, Website Development, Analytics, Web Analytics, SharePoint, Copy Editing, Vignette, Web Development, Google Analytics, Digital Strategy, HTML, Social Media Marketing, Corporate Communications, HTML emails, Photoshop, Editing, SEO, Corporate Branding, Digital Marketing, Internal Communications
Tony Hitchens
Marketing Manager at Utilitywise plc
Marketing and Advertising
Education
The Institute of Direct Marketing
Diploma in interactive and direct marketing
University of Durham
MBA
Chartered Institute of Marketing
Diploma, Marketing
University of Lancaster
BSc(HONS), Psychology
Experience
Utilitywise plc November 2011 - Present
Premier Waste Management Limited 2007 - 2011
Erudine 2005 - 2007
TSG 2005 - 2005
Northgate Plc 1993 - 2005
Cadel Limited 1987 - 1993
Media Action 1984 - 1987
Skills
Leadership, Lead Generation, Email Marketing, New Business Development, Management, Marketing, Account Management, Marketing Communications, Advertising, Marketing Strategy, B2B Marketing, B2B, Online Advertising, Sales, Direct Marketing, Public Relations, Business Strategy, Online Marketing, Social Media Marketing, Digital Marketing
Tony Regan
Pioneering communications planner across disciplines of advertising, media, research and digital.
Marketing and Advertising
Education
The Institute of Direct and Digital Marketing 2014 — 2015
Post Graduate Diploma in Digital Marketing (PG Dip DigM), Digital marketing, Distinction
University of Derby 1986 — 1988
PostGraduate Diploma, Film & TV Studies
Rutgers University-New Brunswick 1984 — 1984
BA (Hons), English, (American Literature, Film)
University of Southampton 1982 — 1985
BA (Hons), English, (Film, Linguistics, Semiotics), 2.1
Experience
Brand Performance April 2003 - Present
Trinity Mirror plc September 2014 - Present
Initiative November 2011 - November 2012
Initiative October 2007 - November 2011
The Red Brick Road April 2006 - July 2007
Nylon September 2003 - December 2005
Brand Performance April 2003 - December 2003
PHD Media 2001 - 2003
Michaelides & Bednash August 1994 - February 2001
HHCL June 1990 - August 1994
Skills
Relationship Marketing, Online Advertising, Marketing Strategy, Marketing, Media Strategy, Media Research, Branded Content, Strategic Planning, Content Strategy, Interactive Advertising, Digital Marketing, New Media, Creative Strategy, Integrated Marketing, Leadership, Direct Marketing, Online Marketing, Communications Strategy, Media Buying, Strategic Communications, Consumer Insight, Interactive Marketing, Sponsorship, Outdoor Advertising, Marketing Research, Media Planning, Social Media Marketing, Advertising, Marketing Communications, Management, Mobile Advertising, PPC, Brand Development, Mobile Marketing, Campaign Management, Market Research, Strategy, Television, Brand Architecture, Digital Strategy, Analytics, Digital Media, Email Marketing, Start-ups, Consumer Insights, Customer Insight, Creative Direction, Social Media, Communications Planning, Brand Management
Tony Stimson
Distribution Partner Manager at Lenovo
Computer Hardware
Education
London Business School 2013 — 2013
IBM Business Insights & Industry Programme
The Institute of Direct Marketing 1997 — 1998
Diploma, Direct Marketing
University of Plymouth 1991 — 1994
Bachelor of Science (BSc), Geography
St Boniface College Plymouth 1984 — 1991
A Level, Geography, Economics, General Studies
Experience
Lenovo March 2015 - Present
IBM December 2007 - March 2015
IBM September 2006 - December 2007
IBM November 2004 - September 2006
IBM Ireland January 2001 - November 2004
Skills
Channel, Strategy, Virtualization, Sales Operations, IBM Servers, Storage, Channel Partners, New Business Development, Sales Process, Account Management, Product Marketing, Operating Systems, Business Strategy, VMware, Selling, Partner Management, Direct Sales, Pre-sales, Marketing, Direct Marketing, Managed Services, Channel Strategy, SaaS, Management, Business Alliances, Consultative Selling, Demand Generation, Database Marketing, Channel Sales, Solution Selling, Enterprise Software, Analytics, Cloud Computing
Tracey Poulson Dip IDM, M IDM
Director of Qualifications and Course Delivery at The IDM
Marketing and Advertising
Education
The Institute of Direct and Digital Marketing 2007 — 2008
IDM Professional Diploma in Direct and Digital Marketing, Dip IDM
Experience
The Institute of Direct and Digital Marketing (The IDM) June 2015 - Present
The Institute of Direct and Digital Marketing October 2013 - May 2015
The Institute of Direct and Digital Marketing (IDM) January 2013 - January 2015
The Institute of Direct and Digital Marketing (IDM) January 1994 - October 2013
The Institute of Direct and Digital Marketing (IDM) October 1989 - December 1993
Skills
eCRM, Course Delivery, Digital Strategy, Email Marketing, Integrated Marketing, Multi-channel Marketing, Online Marketing, Negotiation, Account Management, Direct Marketing, Database Marketing, Management, Project Management, Presentation Skills, Marketing Communications, Marketing, Accreditation, Digital Marketing, Budgets, People Management, Strategic Planning, B2B, B2B Marketing, Financial Planning, Time Management, Online Qualifications, Customer Service, Teamwork
Trevor Price
Social Media Customer Service Advisor
Retail
Education
The Institute of Direct and Digital Marketing 2014 — 2014
Professional Diploma in Direct and Digital Marketing, Direct and Digital Marketing
The University of Northampton 2008 — 2011
2:1, BA Entertainment Marketing
King Edwards VI College 2005 — 2008
Experience
Holland and Barrett International September 2014 - Present
Holland and Barrett International June 2012 - March 2015
n/a May 2012 - June 2012
Just Say Please February 2012 - June 2012
Sports Direct International May 2007 - May 2012
CFAP University of Northampton October 2010 - May 2011
Skills
Digital Strategy, Advertising, Google Analytics, Content Management, Brand Development, Editing, Promotions, Press Releases, Social Media Marketing, Outlook, Website Development, Excel, Sales, Event Management, Online Marketing, Teamwork, Keyword Analysis, Event Planning, Copywriting, PPC, Proofreading, Market Research, Customer Service, Marketing Communications, Email Marketing, Google Adwords, Blogging, Research, Social Media, Marketing Strategy, Wordpress, SEO copywriting, Social Networking, Time Management, Keyword Research, Web Analytics, Twitter, Website Copy, Facebook, Writing, PowerPoint, Microsoft Office, Stand-up Comedy, Web Development, Public Relations, Digital Marketing, Word, SEO
Valerie Howe
Director Customer Experience at Pitney Bowes
Business Supplies and Equipment
Education
Kingston University 2006 — 2007
MA, Strategic Marketing Management
The Institute of Direct and Digital Marketing 2001 — 2002
Diploma, Interactive & Direct Marketing
Chartered Institute of Marketing 1995 — 1996
Diploma, Marketing
The University of Huddersfield 1991 — 1995
BA, Marketing
Experience
Pitney Bowes May 2014 - Present
Pitney Bowes September 2007 - April 2014
Pitney Bowes May 2005 - January 2007
Simplyhealth September 2000 - May 2005
Countryside April 1997 - September 2000
Silentnight Group July 1995 - April 1997
Volkswagen Group August 1993 - July 1994
Skills
Business Transformation, Project Management, Business Strategy, Stakeholder Management, Customer Experience, Marketing Strategy, Customer Retention, Team Management, Market Research, Customer Journey Mapping
Valerie McCarthy
Senior Global Ecommerce Manager at Karen Millen
Marketing and Advertising
Education
The Institute of Direct Marketing 2009 — 2010
Diploma in Digital Marketing
University College Cork 2000 — 2004
European Commerce and French
IECS - The Strasbourg Graduate School of Management 2002 — 2003
Experience
Karen Millen February 2015 - Present
Karen Millen June 2013 - February 2015
Oasis Stores Ltd. August 2011 - June 2013
Experian Interactive March 2009 - August 2011
Yahoo! April 2008 - September 2008
Yahoo July 2006 - March 2008
Yahoo! Search Marketing 2004 - 2006
European Parliament September 2002 - May 2003
Skills
Product Marketing, Product Management, PPC, International Marketing, Analytics, Customer Experience, Digital Strategy, PPC / Paid Search, Web Project Management, Email Marketing, Mobile Marketing, Conversion Optimization, Agency Management, Partnerships, Customer Retention, E-commerce, Online Partnerships, Digital Marketing, Mobile Commerce, Affiliate Marketing, Search Advertising, Web Analytics, Online Advertising, Marketing, Online Marketing, Customer Acquisition, SEO, Customer Loyalty, SEM
Valerio Conti
Super Report Specialist
Marketing and Advertising
Education
The Institute of Direct and Digital Marketing 2011 — 2014
Experience
Alchimia Digitale June 2013 - Present
List Alchemy Group January 2012 - Present
Report Marketing e Infoprodotti Dinamici 2009 - Present
Skills
Strategia di marketing, Infomarketing, Report Marketing, Conversion Optimization, Copywriting, Product Marketing, Acquisizione Clienti, Digital Marketing, Blogging, Web analytics, Niche Marketing, Blog, Marketing communication, Online Advertising, Lead Generation, Social media, Online Publishing, Marketing, Affiliate Marketing, Product Launch, Brand Development, Marketing digitale, Online Brand Building, Traffic Generation, Content Marketing, Time Management, Pubblicità, Web Analytics, Online Marketing, Marketing online, Guitarist, Online Research, Marketing via e-mail, Brand development, Product Development, Pubblicità online, Web Marketing, Brand Positioning Per..., Newsletters, Swipe Files, List Marketing, Social Media Marketing, Wordpress, WordPress, Split Testing, Brand Positioning, Email Marketing, Marketing Strategy, Social media marketing, Social Media
Vanessa Da Cunha
Digital Marketing
Marketing and Advertising
Education
Kingston University 2009 — 2013
Bachelor of Arts (BA), International Business with Spanish, 1:1
Universidad de Cádiz 2011 — 2012
Spanish Study Exchange, Business Administration with Finance
The Institute of Direct and Digital Marketing
Digital Marketing: the Complete Guide
Experience
Prosell Learning Ltd December 2013 - Present
FullStop Catering July 2007 - January 2014
Universidad CEU Cardenal Herrera February 2012 - July 2012
NatWest May 2008 - June 2008
Morgan Stanley December 2006 - December 2006
Skills
Social Media Marketing, Entrepreneurship, Spanish, Social Networking, Microsoft Excel, Time Management, Market Research, Marketing Communications, Digital Marketing, Business Strategy, Public Relations
Vanessa Whiteley, Cert SocM
Marketing Executive with a passion for social media & content marketing
Information Technology and Services
Education
The Institute of Direct and Digital Marketing 2015 — 2015
Professional Certificate in Social Media, Marketing, 76%
Harrogate College 2009 — 2012
Bachelor of Arts (BA), Fashion Retail & Marketing, 2:1
Park Lane College 2008 — 2009
E-Business, Merit
Boston Spa 2000 — 2005
GCSE's, B-D
Experience
DTP Group September 2013 - Present
DTP Group February 2013 - September 2013
Debenhams June 2012 - December 2012
Skills
Campaign Management, Works well in a team, Email Marketing, Online Advertising, Social Media, Purchasing, E-commerce, Direct Marketing, Google Analytics, Marketing, Microsoft Word, Microsoft Excel, Marketing Communications, Event Planning, Photoshop, Social Media Marketing
Varsha Shukla
Mindfulness Trainer, Wellness Coach & Yoga Teacher
Professional Training & Coaching
Education
Bournemouth University
B.Sc. Psychology, Communications and Computing
Centre for Mindfulness Research and Practice, Bangor University
Professional Mindfulness Teacher Training
City Lit
Neuro-Linguistic Programming (NLP) Introduction course
London Centre of Indian Champissage International
Training course in Indian Head Massage
The Chartered Institute of Marketing
Diploma in Marketing
The Institute of Direct Marketing
Diploma in Direct and Interactive Marketing
University of London
Diploma in Development Studies
Yoga Alliance
Yoga Teacher
Experience
Wellbeing & Wisdom Works 2011 - Present
Royal Mail June 2008 - January 2011
Skills
Account Management, Yoga, Stress, Program Management, Training, Leadership, New Business Development, Management, NLP, Business Development, Executive Coaching, Direct Marketing, Relaxation, Proposition Development, Personal Development, Mindfulness, Coaching, B2B, B2B Marketing, Strategy, Leadership Development, Customer Experience, Performance Management, Wellbeing, Business Strategy, Stakeholder Management, Business Planning
Verity Spencer
Client Services Director at tandi creative media
Marketing and Advertising
Education
The Institute of Direct and Digital Marketing 2015 — 2015
Complete Guide to Digital Marketing
Bournemouth University 1994 — 1997
BA (Hons) Advertising Management
Experience
tandi creative media April 2015 - Present
Freelance work (Agency and Client) 2010 - 2011
Bright Blue Day Ltd 2001 - 2010
Lowe and Partners Worldwide 2000 - 2001
FCA! 1998 - 2000
TBWA London 1997 - 1997
Skills
Creative Briefs, Integrated Marketing, SEO, Forecasting, Presentations, Social Media Marketing, Advertising, Brand Development, Branding & Identity, PPC, Digital Marketing, Marketing Strategy, Budgets, Strategic Planning, Account Management, Direct Marketing, Marketing Communications, Content Strategy, Marketing, PowerPoint, Training
Vicki Lovegrove Award DC (CPD Award 2014)
Online Editor at RNLI
Nonprofit Organization Management
Education
The Institute of Direct and Digital Marketing 2013 — 2013
The IDM Award in Digital Copywriting (Award DC), Credit
Hounslow Manor School 1986 — 1993
Experience
RNLI November 2012 - Present
Kenwood Limited August 2012 - October 2012
RSPCA January 2008 - July 2012
Skills
Web Content Management, Podcasting, Editing, Non-profits, Email Marketing, CMS, Web Content, Plain English, Blogging, Editorial, Writing for the web, Social Media, Copywriting, Google Analytics, Newsletters, Marketing Communications, Feature Articles, User Experience, Photoshop, News Writing, Headline Writing, Copy Editing, HTML, CSS, Meticulous eye for..., Charities, Content Management, Digital Marketing, Proofreading, SEO copywriting
Vicky Brentnall
Digital Channel Manager, Ageas Retail
Insurance
Education
The Institute of Direct Marketing 2007 — 2008
Diploma in Direct and Interactive Marketing, Marketing
University of Southampton 2003 — 2006
2:1, Populations Sciences
Sir William Borlase Grammar School 1997 — 2003
A, A, D, Geography, Psychology, Chemistry
Experience
Ageas Retail April 2014 - Present
Ageas 50 June 2013 - April 2014
RIAS November 2010 - June 2013
RIAS July 2010 - November 2010
Lloyds TSB Bank plc July 2008 - October 2009
Lloyds TSB July 2006 - July 2008
Skills
Digital Strategy, Direct Marketing, Internal Communications, Forecasting, Change Management, Project Delivery, Customer Experience, Strategy, Marketing Communications, Digital Marketing, Marketing, Customer Retention, Business Development, E-commerce, Relationship Management, Business Analysis, Process Improvement, CRM, Insurance, Marketing Strategy, Financial Services, Customer Acquisition, Stakeholder Management, Management
Vicky Morris-Marsham
Senior Marketing Manager at Coram
Marketing and Advertising
Education
The Institute of Direct and Digital Marketing 2006 — 2007
Certificate in Direct Marketing
Chartered Institute of Marketing 2004 — 2005
Professional Certificate in Marketing
University of Leeds
BA Hons
Experience
Coram June 2013 - Present
Self-employed August 2011 - June 2013
Cooper Gay Swett & Crawford June 2010 - July 2011
Cooper Gay February 2009 - July 2011
Institute of Hospitality October 2007 - February 2009
IPC Media July 2006 - October 2007
Millivres Prowler Group 2002 - 2006
University of Leeds 2001 - 2002
Skills
Press Releases, Brand Development, Marketing Management, Campaign Management, Integrated Marketing..., Corporate Communications, Copywriting and content..., Public Relations, Integrated Marketing, Online Marketing, Strategy, Marketing, Internal Communications, Corporate Branding, Email Marketing, Marketing Strategy, Marketing Communications, Direct Marketing, Budget Management, Brand Management, Advertising, Newsletters, Strategic Communications, Digital Marketing, Copywriting, Strategic Planning
Victor De Leon
Marketing & Business Development Manager in international environments. Specialist in CRM, Direct & Digital Marketing
Marketing and Advertising
Education
ESADE Business School 2005 — 2006
Master of Business Administration (M.B.A.), Master of Business Administration (M.B.A.)
The Institute of Direct and Digital Marketing 2000 — 2001
Master's Degree, Direct Marketing
Universidad Europea 1990 — 1995
Bachelor of Business Administration (B.B.A.)
Liceo Español Paris (France) 1989 — 1990
High School
Experience
Marketing Suma November 2014 - Present
GEB (family start up) March 2013 - October 2014
ADLPartner February 2005 - December 2012
ADLPartner August 2003 - December 2004
ADLPartner January 2002 - July 2003
PDSA 1999 - 2002
PDSA 1997 - 1999
Skills
English, Direct Marketing, Project Management, Fundraising, Credit Cards, French, Internet Strategy, Sales, New Business Development, Publishing, CRM, P&L Management, Loyalty Marketing, B2B, International Business, Business Development, Digital Marketing, Financial services..., One-to-one Marketing, Business Strategy, Direct Sales, International..., Negotiation, Management, E-commerce, Marketing Strategy, Strategy
Victoria Cao
Senior Outreach Executive at Gocompare.com
Financial Services
Education
The Institute of Direct and Digital Marketing 2015 — 2016
Professional Diploma in Digital Marketing (Dip DigM)
The University of Glamorgan 2011 — 2012
Events Management
Cardiff High School & Sixth Form 2004 — 2008
Experience
Gocompare.com February 2015 - Present
Gocompare.com April 2013 - February 2015
GF Europe Ltd September 2012 - March 2013
Skills
Graphic Design, Adobe Illustrator, SEO, Email Marketing, Social Media Marketing, Creative Campaigns
Victoria Collins
Global eCommerce Manager at Molton Brown
Retail
Education
Institute of Leadership and Management 2014 — 2015
Level 2 NVQ Certificate, Team Leading
The Institute of Direct Marketing 2013 — 2013
IDM Professional Diploma (Dip DigM), Digital Marketing, Credit
University of Sussex 2004 — 2007
BA (hons), English Literature and Intellectual and Cultural History, 1st
Experience
Molton Brown March 2015 - Present
Molton Brown February 2014 - February 2015
Molton Brown May 2012 - January 2014
Molton Brown March 2011 - April 2012
Save the Children October 2010 - March 2011
Skills
Event Management, Social Media, Web Content Management, Usability, ATG Commerce, Customer Engagement, Digital Copywriting, Digital Strategy, Marketing Communications, E-commerce, Web Analytics, User Journeys, Coremetrics Analytics, Copywriting, Basic HTML, CMS, SEO, User Experience
Victoria Lyon
Analyst Consultant at PPL Consultancy
Hospital & Health Care
Education
UCL 2014 — 2015
Master's Degree, Health/Medical Psychology
The Institute of Direct and Digital Marketing 2012 — 2012
Summer School Graduate, Marketing
The University of Manchester 2009 — 2012
Bachelor of Science (BSc), Psychology, 2.1
King Edward's School, Bath 2007 — 2009
Experience
PPL Consultancy October 2015 - Present
Public Health England April 2015 - September 2015
Wellcome Trust January 2015 - January 2015
FleishmanHillard September 2012 - September 2014
Medical Research Council June 2011 - June 2011
Skills
Health Policy, Health Psychology, Analysis, Communication, Healthcare, Quantitative Research, Teamwork, Writing, Behavioural Science, Time Management, Public Health, Research, Project Management, Leadership
Victoria Milne
Strategic Planning Manager Golden Virginia & Drum at Imperial Tobacco
Tobacco
Education
University of the West of England 2005 — 2007
MA, Marketing
The Institute of Direct Marketing 2006 — 2006
Certificate in Direct Marketing
Kyiv National Linguistics University 1999 — 2004
BA, English
Experience
Imperial Tobacco January 2015 - Present
Imperial Tobacco March 2014 - Present
Imperial Tobacco March 2013 - March 2014
Imperial Tobacco March 2012 - March 2013
Tolvik Consulting Ltd May 2010 - February 2012
Zenith International Ltd July 2007 - March 2011
PriceWaterhouseCoopers Ukraine February 2005 - July 2005
The London School of English Group August 2001 - May 2004
Skills
Research, Business Strategy, Marketing Management, Market Intelligence, Marketing Strategy, Customer Insight, Business Planning, Strategy, Marketing Research, Analysis, Competitive Analysis, Market Analysis, Market Research, FMCG, Shopper Marketing, Management
Victoria Sharland (Dip DigM)
Customer Data and Marketing Systems Manager at Cambridge University Press
Publishing
Education
The Institute of Direct Marketing 2012 — 2013
Diploma in Digital Marketing (Dip DigM), Digital Marketing
Liverpool Institute of Perfoming Arts 2003 — 2006
BA Hons, Arts, Music and Entertainment Management, 2:1
Hills Road Sixth Form College 2000 — 2002
4 x A Level, Dance, Performance Studies, English Lang & Lit, Business Studies, C-D
Swavesey Village College 1995 — 2000
GCSE's, English Lang & Lit, Double Science, Maths, French, Drama, Music, Graphic Products & Information Tech, A-D
Experience
Cambridge University Press January 2014 - Present
Cambridge University Press February 2013 - Present
Cambridge University Press January 2012 - February 2013
Cambridge University Press June 2011 - December 2011
Cambridge University Press January 2011 - June 2011
Graeae Theatre March 2008 - January 2011
Skills
CRM, Direct Marketing, Best Practices, Email Marketing, Publishing, Event Management, Campaigns, Digital Marketing, Marketing Communications, Management, Marketing, Strategy
Victoria Woodall
Agency Industry Head, (Dentsu Aegis) at Google
Marketing and Advertising
Education
The Manchester Metropolitan University 1996 — 2000
BSc Hons Business, Marketing, Accounting, Strategy
The Institute of Direct Marketing
Diploma in Direct and Digital Marketing
Experience
Google November 2014 - Present
Mindshare November 2011 - October 2014
Mindshare 2003 - 2011
Universal McCann 2000 - 2003
Hewlett-Packard 1998 - 1999
Skills
Integrated Marketing, Online Advertising, Digital Media, Media Buying, Advertising, Digital Marketing, New Business Development, Media Strategy, Mobile Marketing, Media Planning, Direct Marketing, Digital Strategy, Online Marketing
Vikki Crane
Change and Communications Lead at RBS Insurance
Financial Services
Education
Prince2 Project Management 2008 — 2008
The Institute of Direct and Digital Marketing 2000 — 2001
Diploma, Interactive Direct Marketing
The University of Manchester 1996 — 2000
Haberdashers' Aske's Hatcham Girls School
Experience
RBS Insurance January 2011 - Present
Tesco Bank March 2010 - July 2011
RBS Insurance 2011 - 2011
RBS July 2009 - January 2010
RBS January 2009 - December 2009
Lloyds TSB Bank plc February 2002 - January 2008
AXA UK 2007 - 2008
Ville Norppa
Digital Marketing Specialist at Delta Auto Oy
Online Media
Education
The Institute of Direct and Digital Marketing 2015 — 2016
Dip DigM, The Professional Diploma in Digital Marketing
University of Vaasa 2000 — 2012
Bachelor of Science in Economics and Business Administration, Computer Science, Finance and Marketing
Skills
Web Design, Banking, Web Analytics, Web Marketing, Social Media, Customer Service, IT Solutions, Google Analytics, Google Adwords, Internet Services, Digital Media, Website Development, Customer Relations
Will Kempster
Frontend Consultant | Javascript Everywhere!! | Learning FE Developer | @JavaWhoJavaWhat
Marketing and Advertising
Education
The Institute of Direct and Digital Marketing 2014 — 2015
Certificate in Search Marketing, Marketing, Merit
Home Learning College 2014 — 2014
Google Squared Digital Marketing Certificate, Digital Marketing, Merit
University of Wales, Swansea 2008 — 2011
Bsc, Management (marketing)
Experience
First Point (NFP Group) October 2013 - Present
B & D Toys January 2014 - June 2014
PerDM Consulting February 2013 - September 2013
Panasonic UK March 2012 - August 2012
Dench Music Management Limited July 2011 - July 2012
Nationwide Energy Services Ltd June 2011 - October 2011
Skills
Marketing, Recruiting, Sales, Leadership, New Business Development, SEO, Music Industry, Online Marketing, Web Analytics, CSS, Lead Generation, HTML, Event Management, PPC, Direct Marketing, Digital Marketing, Conversion Optimization, Social Media Marketing
William Ness
Customer Service, Sales and Direct Marketing Professional
Transportation/Trucking/Railroad
Education
The Institute of Direct and Digital Marketing 2012 — 2014
Digital Marketing, Marketing/Marketing Management, General
Experience
Stagecoach Group plc April 2008 - Present
MGt February 2002 - December 2007
Skills
Direct Marketing, Strategic Planning, Microsoft Office, Sales, Change Management, Customer Satisfaction, Sales Operations, Leadership, Marketing
William Paterson
Teamlead Account Management at UDG United Digital Group
Marketing and Advertising
Education
The Institute of Direct Marketing 2013 — 2015
The IDM Postgraduate Diploma in Digital Marketing, Digital Marketing, Credit
Universität der Künste Berlin 2008 — 2011
Master of Arts (M.A.), Communication Design, First class honors
Universität für angewandte Kunst Wien 2006 — 2007
Master of Arts (M.A.), Design and Visual Communications, General
Exeter College 2004 — 2005
Foundation degree, Visual Communication, Distinction
Exeter College 2003 — 2005
A-Levels, AAAA
Experience
UDG United Digital Group August 2015 - Present
AKQA September 2014 - August 2015
M&C Saatchi August 2012 - September 2014
Strato Deutsche Telekom June 2011 - August 2012
HiDrive Free June 2011 - December 2011
AXM Magazine February 2008 - 2010
Fabrica December 2008 - January 2009
wagamama 2006 - 2008
Skills
Digital Marketing, Microsites, Project Management, Landing Pages, Visual Communication, Digital Project..., Marketing, CRM, Social Media, Marketing Communications, Strategy, Web Analytics, Integrated Marketing, Online Advertising, Client Services, Advertising, Project Planning, Digital Strategy, Online Marketing, SEO, Copywriting, Strategic Planning
William Tozer
Account Manager at Itec UK
Information Technology and Services
Education
University of Plymouth 2011 — 2015
Bachelor of Arts (BA), Marketing
The Institute of Direct and Digital Marketing 2013 — 2014
Award, Direct and Digital Marketing
The Ridings' Federation Winterbourne International Academy 2009 — 2011
A Levels, Business Studies, History, ICT and General Studies., C+
Patchway Community College 2004 — 2009
GCSE's, C+
Experience
Itec UK April 2015 - Present
Itec UK May 2013 - August 2014
Circadian Trust June 2012 - May 2013
Fotonow CIC February 2012 - February 2012
Marks and Spencer June 2009 - August 2011
Skills
Public Relations, Numeracy Skills, Time Management, Team Working, Event Management, Customer Service, Account Management, Team Leadership, Marketing Research, Marketing, Advertising, Retail, Digital Marketing, Sales, Problem Solving, Leadership Initiatives, Marketing Communications, Sports, Leadership, Facebook, Social Media Marketing, Market Research, Coaching, Teamwork, Brand Development, Public Speaking, Product Design, Online Marketing, Innovativeness, Research, Social Networking
Zara Wylie
Marketing Executive at Love2shop
Marketing and Advertising
Education
The Institute of Direct and Digital Marketing 2014 — 2015
Postgraduate Diploma in Direct and Digital Marketing
Liverpool John Moores University 2006 — 2010
BA (Hons) Marketing, Marketing, 2:1
Experience
Love2shop Business Services January 2014 - Present
Regatta Group April 2012 - December 2013
Co-operative Travel July 2011 - February 2012
ChargePoint Technology Ltd July 2010 - April 2011
Corus July 2008 - July 2009
Campus Group March 2007 - April 2007
Skills
Marketing Communications, Online Marketing, Marketing Strategy, B2B, Content Marketing, B2C marketing, Online Advertising, Direct Marketing, Email Marketing, CRM, Product Marketing, Copywriting, SEO, Web Marketing, Marketing, Blogging, Social Media Marketing, Public Relations, B2B Marketing, Digital Marketing
Zoe Goulding
Senior CRM Marketing Manager at Avios
Leisure, Travel & Tourism
Education
The Institute of Direct Marketing 2010 — 2010
Email Marketing Award
Chartered Institute of Marketing 2008 — 2009
Professional Diploma in Marketing
Liverpool John Moores University 1995 — 1999
LLB, Law
Experience
Avios September 2015 - Present
Virgin Holidays July 2013 - July 2015
RSA February 2012 - June 2013
MORE THAN April 2009 - February 2012
RSA 2007 - March 2009
RSA April 2005 - March 2007
Alex Stewart Assayers Ltd 2001 - 2005
Skills
Email Strategy, Mobile Marketing, E-business, Marketing, Email Authentication, Email Newsletter Design, Online Advertising, Multi-channel Marketing, Google Analytics, Digital Innovation, Deliverability, Direct Marketing, eCRM, Digital Communication, Affiliate Marketing, Digital Comms, Customer Retention, CRM, Project Planning, Optimization Strategies, PPC, Data-driven Marketing, Digital Marketing..., Audience Segmentation, Campaign Management, Web Analytics, Campaign Performance..., Segmentation, Customer Acquisition, E-commerce, Digital Strategy, Digital Marketing, Strategy, Marketing Strategy, Email Marketing, Digital Communication..., Conversion Optimization, Mobile Interface Design, Omniture, Digital Engagement
angelo perna
Director of Digital Media at Burberry, Global
Marketing and Advertising
Education
Chartered Institute of Marketing
Email Marketing Internet Marketing
Libera Università di Lingue e Comunicazione IULM
Public relation new media comms, Public relation new media comms
The Institute of Direct and Digital Marketing
Social Media Booster / Complete Digital Marketing
Experience
Burberry July 2015 - Present
Burberry October 2012 - June 2015
OMD International June 2010 - September 2012
Cisco January 2008 - June 2010
Ferrari March 2006 - December 2007
Skills
Digital Strategy, Affiliate Marketing, Media Planning, Marketing Management, Online Advertising, Content Strategy, CRM, Digital Marketing, Online Marketing, Digital Media, Google Adwords, B2B Marketing, Marketing, Digital media, E-commerce
caroline champney
Senior Marketing Manager at Elsevier
Publishing
Education
London South Bank University 2012 — 2014
MSc, Digital Marketing
The Institute of Direct and Digital Marketing 2010 — 2011
Post Grad Diploma in Digital Marketing
Chartered Inst. Marketing 1989 — 1992
Marketing
Experience
Elsevier 2005 - Present
Elsevier 2000 - 2005
Elsevier 1995 - 2000
IIR & IBC Financial Events 1994 - 1995
Croner, a Wolters Kluwer business 1990 - 1994
Directional Limited 1989 - 1990
Skills
Marketing Communications, Publishing, Online Marketing, Online Advertising, Circulation Management, Marketing Management, Lead Generation, Email Marketing, Marketing Strategy, Social Media Marketing, Digital Marketing, Product Marketing, B2B Marketing, Direct Marketing, Marketing
chris meechan
digital product owner at British Gas
Utilities
Education
The Institute of Direct and Digital Marketing 2014 — 2015
diploma, direct and digital marketing
Glasgow Caledonian University 2003 — 2007
BA Honours, Business, Management, Marketing, and Related Support Services, 2:2 with Honours
Experience
British Gas May 2015 - Present
British Gas July 2014 - Present
Centrica November 2012 - July 2014
Centrica October 2011 - November 2012
British Gas October 2006 - October 2011
Skills
Knowledge Sharing, Business Process..., Project Delivery, Agile Methodologies, Building Relationships
clare morgan
Head of Strategy & Development at Words & Pictures Ltd
Marketing and Advertising
Education
St Marys Strawberry Hill
Bachelor of Arts (B.A.), English Language and Literature, General
The Institute of Direct and Digital Marketing
Diploma - Interactive and Direct Marketing
Experience
Words & Pictures Ltd September 2015 - Present
Hangar Seven February 2015 - June 2015
Telltale Media 2013 - January 2015
Factory Media 2007 - 2012
Redwood Publishing 1994 - 2005
Dennis Publishing 1993 - 1994
Quantum Publishing 1991 - 1993
Skills
Brand Development, Publishing, Content Management, Marketing Communications, Content Strategy, Advertising, Customer Magazines, Online Publishing, Integrated Marketing, Marketing Strategy
debbie rimmer
Campaign Coordinator Credit Marketing
Retail
Education
The Institute of Direct Marketing 2007 — 2009
Diploma in Direct and Interactive Marketing
Experience
JD Williams August 2013 - Present
JD Williams April 2002 - August 2013
Skills
Marketing Communications, Database Marketing, Project Management, Affiliates, Email Marketing, Telemarketing, Microsoft Office, negotation, Marketing, Direct Marketing, List Rental, Campaign Management, Online Advertising, campaign planning, Inserts, Direct Mail, Presentations, Multi-channel Marketing, Multi-channel Campaign..., Online Marketing, Teradata, Responsys Interact, E-commerce
fabrizio consoli
Head of Digital at Fashion Box Industries S.p.A.
Textiles
Education
The Institute of Direct and Digital Marketing 2009 — 2009
Master in Digital Marketing, Online Marketing
Università Commerciale 'Luigi Bocconi' 1995 — 2003
Economics
Experience
REPLAY February 2013 - Present
REPLAY July 2011 - February 2013
Marbas Golf January 2009 - July 2011
Fashion Box UK LTD - London June 2007 - November 2008
Fashion Box SpA - Replay Blue Jeans September 2004 - June 2007
Skills
Strategic Planning, Online Branding, Marketing Strategy, Business Development, Corporate Branding
john mathias
Digital Business Adviser at Connecting Cheshire Superfast Business
Management Consulting
Education
Liverpool John Moores University 1995 — 1998
Masters Business Administaration (MBA), Business
The Institute of Direct and Digital Marketing 1989 — 1990
Diploma in Direct Marketing, Dip M Direct Marketing
Chartered Institute of Marketing 1986 — 1989
Diploma in Marketing, Marketing
Alsop High School 1972 — 1978
Experience
Connecting Cheshire Superfast Business March 2015 - Present
St Helens Chamber September 2013 - March 2015
Lockie ltd November 2012 - July 2013
St Helens Chamber August 2009 - November 2012
Equanet 2009 - 2009
Royal & Sun Alliance Insurance (RSA Liverpool) 2007 - 2008
Self-employed consultancy 2004 - 2007
First Advice Limited 2003 - 2004
Kinesis Creative limited 2002 - 2003
Alliance & Leicester Commercial Bank 2000 - 2002
Skills
Marketing Management, Start-ups, Business Planning, Strategic Planning, Market Planning, Customer Retention, Direct Marketing, Lead Generation, Management, B2B, Advertising, Promotions, Brand Development, Proposition Development, Email Marketing, Brand Management, Event Management, Coaching, Team Management, Marketing, Public Relations, Marketing Strategy, Creative Development, CRM, Customer Relations, Marketing Communications, Online Marketing, B2B Marketing
ron caine
Consultant at Andrew Charles Consulting
Management Consulting
Education
The Institute of Direct Marketing 1992 — 1993
Dip DM, Direct Marketing
Experience
Andrew Charles Consulting October 2012 - Present
Global Solution Services August 2011 - October 2012
Reed Consulting June 2011 - September 2011
Skills
Consulting, Direct Marketing, Career Counseling, Small Business, Financial Services
vanessa mensah
Social Media Coordinator at SJF Media
Marketing and Advertising
Education
The Institute of Direct and Digital Marketing 2014 — 2014
Professtional Qualification, Social Media Marketing
Aberystwyth University 2010 — 2014
Bachelor of Arts (B.A.), International Politics, 2:1
St Bartholomew Sixth Form 2007 — 2010
A levels, Sociology, Film Studies and Classical Civilisation, - B, B, C
Experience
Social Jack and Fridays August 2014 - 2015
Skills
Social Media Marketing, Office Administration, Final Cut Pro, Fashion Blogging, Marketing, Fashion Writing, Twitter, Video Editing, Dreamweaver, Blogging, Public Relations, E-commerce, Photoshop, Critical Thinking, Analytical Skills, Photography, Facebook, Creativity, Image Editing, Online Marketing, Organizational..., Social Media