The Institute of Direct and Digital Marketing, Twickenham, United Kingdom
The Institute of Direct and Digital Marketing is Europe's leading body for the professional development of direct, data and digital marketing. Founded in 1987, the IDM is an educational trust and registered charity. We have:
- Trained more than 45,000 marketers on open courses and more than 10,000 through in-company programmes across 28 countries
- Tutored more than 9,000 through our professional qualifications
- Welcomed more than 15,000 marketers to our events and conferences
- Trained more than 45,000 marketers on open courses and more than 10,000 through in-company programmes across 28 countries
- Tutored more than 9,000 through our professional qualifications
- Welcomed more than 15,000 marketers to our events and conferences
The Institute of Direct and Digital Marketing Alumni
Laura Leigh
Legacy and In Memory Fundraiser at Ty Hafan
Hospital & Health Care
Education
The Institute of Direct and Digital Marketing 2013 — 2014
The Essentials of Direct Marketing
University of Wales Newport 2009 — 2014
CIM Professional Diploma in Marketing
Cardiff University / Prifysgol Caerdydd 2012 — 2012
SEO / Writing for the web
Bridgend College 2006 — 2007
Diploma in Welfare Studies, Credit
University of Wales, Swansea 2002 — 2006
BSc (Hons) Business Information Technology, 2:1
Experience
Ty Hafan March 2014 - Present
BRIDGEND COUNTY BOROUGH COUNCIL April 2011 - Present
Ty Hafan January 2012 - March 2014
Slimtone June 2011 - December 2012
Addis Housewares Ltd November 2008 - January 2012
FFT Education Ltd April 2007 - November 2008
Mirus Wales / OHT November 2006 - November 2008
Slimtone February 2005 - April 2007
Skills
Copywriting, Entrepreneurship, Social Media Marketing, Planning & Strategy, Marketing, Public Relations, Data Analysis, Project Management, SQL / Crystal reports, E-commerce, Management, Event Management, Volunteer Management, CRM, Marketing Communications, Advertising, Social Media, Campaign Management, Fundraising
Laura Medlock, MA, Dip IDM
Learning Operations Manager at Floream
Professional Training & Coaching
Education
The Institute of Direct Marketing 2011 — 2012
IDM Certificate in Direct and Digital Marketing, Direct and Digital Marketing
Swansea University 2009 — 2010
MA in Ancient History and Classical Studies, Ancient History and Classical Studies
Swansea University 2004 — 2007
BA in Egyptology and Classical Civilisation, Egyptology and Classical Civilisation
Experience
Floream June 2015 - Present
Floream March 2014 - June 2015
The IDM February 2011 - March 2014
The IDM September 2009 - January 2011
The Insolvency Service May 2008 - August 2008
HSBC January 2008 - May 2008
Skills
articulate quizmaker, Marketing Strategy, Digital Strategy, Content Marketing, Strategy, Content Management, Digital Marketing, B2B Marketing, Lectora, Customer Service, E-learning..., Social Media, Direct Marketing, Training Delivery, articulate storyline, Email Marketing, Content Development, Web Analytics, PPC, E-Learning, B2B, Marketing Communications, Copywriting, SEO, Google Analytics, Integrated Marketing, Digital Media
Laura Metayer
Proprietor at Mrs & Mrs Products
Publishing
Education
The Institute of Direct and Digital Marketing 2010 — 2011
Diploma, Direct and Digital Marketing
University of Southampton 1999 — 2002
French and Spanish
Experience
Mrs & Mrs Products March 2011 - Present
Oxfordshire Press September 2010 - June 2013
Oxfordshire Press Ltd January 2010 - September 2010
Emery Ltd July 2007 - December 2009
Bracken Place Preschool June 2004 - July 2007
Skills
Online Marketing, Direct Mail, Digital Marketing, Magazines, Digital Media, Direct Marketing, Copywriting, Customer Service, Advertising, Marketing, Email Marketing, Marketing Strategy, Social Media Marketing, New Business Development, Lead Generation, Social Networking, E-commerce, Public Relations, Marketing Communications, SEO, Publishing, Online Advertising
Laura Orchard
Portfolio Marketing Executive at Oxford University Press
Publishing
Education
The Institute of Direct and Digital Marketing 2014 — 2015
Professional Diploma in Digital Marketing
University of Exeter 2003 — 2007
BA, German, 2:1 (Hons)
Universität Würzburg 2005 — 2006
Germanistik; Deutsche Sprachprüfung für den Hochschulzugang
Experience
Oxford University Press September 2014 - Present
Richmond October 2013 - September 2014
Richmond May 2011 - October 2013
Regent Young Learners January 2008 - May 2011
Skills
Editing, Marketing Strategy, HTML, SEO best practice, CSS, Marketing, Trade Show Exhibitor, Salesforce.com, Scheduling, Marketing Communications, Design Briefs, Email Marketing, Event Planning, Manage Client..., Publishing, Budget Management, Hootsuite, Development &..., German, Digital Marketing, Advertising, Proofreading, Customer Satisfaction, Copywriting, Web Content Management, Customer Service, Budget Monitoring, Photoshop, MailChimp, Marketing Material..., Marketo, Bank Reconciliation, Direct Mail Campaigns, Event coordination, PPC, Social Media, Social Media Marketing, Salesforce Administrator
Laura Pattison
Marketing and Communications Director at Jeans for Genes Day
Nonprofit Organization Management
Education
The Institute of Direct and Digital Marketing 2014 — 2015
Postgraduate Diploma, Direct and Digital Marketing
Chartered Institute of Marketing 2000 — 2001
Marketing
The University of Edinburgh 1992 — 1996
MA (HONS), Politics and Sociology, 2:1
Experience
Jeans for Genes April 2002 - Present
The Fawcett Society March 1998 - April 2002
Oxfam June 1996 - February 1998
Skills
Internal Communications, Online Marketing, Event Management, Recruiting, Online Advertising, Charity, Blogging, Brand Development, Corporate Social..., Journalism, Communications Planning, Marketing, Digital Strategy, Press Releases, Social Media Marketing, Direct Mail, Media Relations, Corporate Communications, Digital Marketing, Fundraising, Nonprofits, Public Relations, Crisis Communications, Marketing Communications, Direct Marketing, Publicity, Charities, Creative Direction, Volunteer Management, Email Marketing, Integrated Marketing, Event Planning, Marketing Strategy, Management, Copywriting, Social Media, Sponsorship, Press Relations, Newsletters, Advertising, Strategic Planning, Reputation Management, Strategic Communications, Strategy, Editing
Laura Reid
EMEA Marketing Manager
Computer & Network Security
Education
The Institute of Direct Marketing 2005 — 2005
Diploma, Digital Marketing
Glasgow Caledonian University 1996 — 1999
BA Hons, Marketing Communications
Experience
LogRhythm June 2015 - Present
Qlik October 2014 - June 2015
Qualys October 2009 - October 2014
Nortel UK Ltd April 2007 - June 2009
Nortel UK Ltd May 2004 - April 2007
Nortel UK Ltd July 2003 - May 2004
Iomart 2000 - 2002
Laura Reilly
Digital Marketing at Chelsea Football Club
Marketing and Advertising
Education
The Institute of Direct and Digital Marketing 2015 — 2015
Professional Diploma
Brunel University 2009 — 2012
Bsc (Hons), Sport Science and Coaching
Gravesend Grammar School for Girls 2007 — 2009
A-Levels, Physical Education (B), History (B), Human Biology (D)
Gravesend Grammar School for Girls 2002 — 2007
GCSE, 11 GCSE (A* - C) passes, including Double Science (AA), English (BB) & Mathematics (C)
Experience
Chelsea Football Club November 2012 - Present
WGSN May 2010 - November 2012
Chelsea Football Club August 2012 - August 2012
Brunel University June 2011 - May 2012
Brunel Women's Football Club May 2011 - May 2012
Skills
Illustrator, Marketing, Digital Marketing, Social Networking, Adobe Marketing Cloud, Omniture, Microsoft Office, HTML, Account Management, Photoshop, Microsoft Word, CheetahMail, CMS, Avid Media Composer, Research, Social Media, Microsoft Excel
Laura Storey
Internal Communications Leader UK, IBM
Information Technology and Services
Education
The Institute of Direct Marketing 2002 — 2003
Diploma, Marketing
Institute of Southampton 1999 — 2001
ILEX, Law
University of Southampton 1996 — 1999
BA (Hons), History
University of Southampton 1996 — 1999
BA (Hons), History
Tunbridge Wells Girls' Grammar School 1989 — 1996
Experience
Stoke Park Infant School June 2013 - Present
IBM (UK) Ltd November 2008 - Present
Laura Storey Photography July 2008 - Present
IBM (UK) Ltd., Headquarters, Portsmouth April 2001 - November 2008
Ensor Byfield September 1999 - April 2001
University of Southampton January 1999 - January 2001
Right Associates Ltd July 1999 - September 1999
University of Southampton January 1998 - January 1999
Skills
Blogging, Public Speaking, Editing, Strategic Communications, Web Development, Newsletters, Corporate Communications, Training, Social Networking, Copywriting, Web 2.0, Communications Strategy, Strategy Development, Marketing, Writing, Wedding Photography, Business Strategy, Wedding Cakes, Strategy, SEO, Web Design, Cloud Computing, Employee Engagement, Portrait Photography, Social Media, Change Management, Adobe Creative Suite, Internal Communications, Crisis Management
Laura Swan
Marketing Manager
Marketing and Advertising
Education
The Institute of Direct Marketing 2012 — 2012
Diploma in Direct and Digital Marketing, Marketing, Pass
University of Leeds 2010 — 2011
Master's degree, Political Communication, Distinction
University of Leeds 2007 — 2010
Bachelor's degree, History, 2.1
Skills
Social Media Marketing, Social Media, PowerPoint, CRM, Marketing Strategy, Advertising, Microsoft Office, HTML, Direct Marketing, Microsoft Word, Microsoft Excel, Photoshop, Public Relations, SEO, Online Marketing, Integrated Marketing
Laura Thomas
Social Media Manager at MediaCom
Marketing and Advertising
Education
The Institute of Direct Marketing 2010 — 2011
Certificate in Digital Marketing, Digital Marketing
Eaton Bank High School 2002 — 2008
Drama, Media Studies, Law, English Lit
Experience
MediaCom July 2015 - Present
Return On Digital September 2013 - July 2015
Auburnise December 2011 - December 2013
McCann Manchester September 2012 - August 2013
Juice Digital September 2011 - December 2011
Fudge April 2011 - September 2011
Fudge December 2010 - April 2011
SKV Communications March 2010 - November 2010
The Black Swan November 2007 - January 2010
Skills
Integrated Marketing, Digital Media, Content Strategy, Social Media Marketing, Management, Marketing, Digital Marketing, Business Development, Community Management, Public Relations, Digital Strategy, Online Advertising, Social Media, Social Media Measurement, Strategy, Facebook
Laura-Jane O'Donnell
Marketing Manager at Aviva
Financial Services
Education
The Institute of Direct Marketing 2008 — 2008
Integrated Marketing Communications, Marketing, Pass with Credit
Southampton Solent University 2001 — 2004
Bachelor of Arts (BA) 2:1, Corporate Communications, 2:1
Wildern School
Experience
Aviva UK November 2012 - Present
Aviva UK March 2012 - November 2012
Aviva UK May 2010 - February 2012
Lloyds Banking Group January 2008 - May 2010
Lloyds Banking Group October 2005 - December 2007
Federation of Holistic Therapists (FHT) May 2005 - October 2005
Remarkable June 2004 - May 2005
Skills
Offline Marketing, Segmentation, Multi-channel Marketing, Digital Marketing, Project Planning, Proposition Development, Creative Briefs, Campaign Management, Campaign Measurement, Database Marketing, Email Marketing, End to End Campaign..., Customer Acquisition, B2B Marketing, Marketing Communications, Brand Loyalty, Customer Retention, Customer Experience, Budget Reconciliation, Customer Segmentation..., Campaign Plans, Influence Others, Online Communications, Customer Advocacy, Relationship Management, Stakeholder Management, Business Planning, Direct Mail Campaigns, Budget Monitoring, Direct Marketing, Third Party Vendor..., Budget Setting, Financial Services, Marketing
Lauren Bennett
Digital Marketing | Communications Professional
Marketing and Advertising
Education
The Institute of Direct and Digital Marketing 2009 — 2010
Diploma, IDM Professional Diploma in Direct and Digital Marketing
Canterbury Christ Church University 2006 — 2009
BA (Hons), English Literature
Experience
Full Heart Communications September 2014 - Present
TalkShop Media Inc. October 2012 - September 2014
Strålfors June 2010 - June 2012
Celerity Information Services (Howard Hunt Group) August 2007 - June 2010
Skills
Integrated Marketing, Internal Communications, Database Marketing, CRM, Direct Marketing, Account Management, Management, Direct Mail, Content Strategy, Creative Writing, Marketing Communications, Lead Generation, Event Planning, Social Media, Web Analytics, Corporate Events, Blogging, Social Media Marketing, Digital Marketing, New Business Development, Key Account Management, Press Releases, Public Relations, Customer Insight, Marketing Strategy, B2B, Email Marketing, Marketing
Lauren Hague
Digital Marketing
Marketing and Advertising
Education
University of Winchester 2007 — 2010
Design for Digital Media, Digital Communication and Media/Multimedia, 2:1
The Institute of Direct and Digital Marketing
Social Media
Experience
British Schools Museum April 2014 - Present
University of Bedfordshire August 2013 - June 2015
University of Bedfordshire December 2011 - August 2013
Barnardo's June 2011 - September 2011
Swiss Re July 2010 - March 2011
University of Winchester- Business School May 2009 - June 2010
ACLE July 2009 - August 2009
Skills
Digital Marketing, Digital Media, Market Research, Marketing, Marketing Communications, Copywriting, Fundraising, Social Media Marketing, Online Marketing, Event Management, SEO, Social Networking, Social Media
Leanne Edwards
Arts Project Manager & Cofounder of Love from Rosie
Retail
Education
The Institute of Direct and Digital Marketing 2003 — 2005
Digital Marketing
Bridgend College / University of Wales, Cardiff
Design for Interactive Media
The University of Glamorgan
Multimedia (Art & Design)
Experience
Bridgend Town Council November 2013 - Present
Love from Rosie October 2012 - Present
The Royal Mint January 2004 - September 2012
The Royal Mint 2002 - 2004
The Royal Mint 1997 - 2002
Skills
Integrated Marketing, SEM, Email Marketing, PPC, SEO, Project Management, Web Project Management, Direct Marketing, E-commerce, Online Advertising, Social Media Marketing, Google Analytics, Web Design, Web Analytics, Arts Administration, Online Marketing, Google Adwords, Brand Development, Copywriting, Venue Management, Marketing Strategy
Lee Podmore
SEO Manager at Carphone Warehouse
Marketing and Advertising
Education
The Institute of Direct and Digital Marketing 2013 — 2014
Professional Diploma in Digital marketing
University of Warwick 2008 — 2012
Bachelor of Arts (B.A.), German and Business Studies
Experience
Carphone Warehouse October 2014 - Present
Phones 4u May 2014 - October 2014
Phones4u June 2013 - May 2014
Phones4u July 2012 - June 2013
Hanse Ventures September 2010 - August 2011
Skills
Management, PPC, Online Marketing, Omniture, Search Advertising, Marketing, E-commerce SEO, SEO Strategy, SEO, Keyword Research, Competitive Analysis, Online Advertising, Web Analytics, Web Marketing, Social Media Marketing, E-commerce, Google Analytics, Microsoft Excel, Link Building, Experian Hitwise, Digital Marketing
Lee Thompson
Cofounder at Insightful Media, iBelieve
Marketing and Advertising
Education
The Institute of Direct Marketing 1994 — 1995
Diploma in Direct Marketing
Dublin City University 1990 — 1994
BA, Marketing & Languages
CUS 1979 — 1990
Leaving Certificate
Experience
Insightful Media August 2012 - Present
i-Believe July 2008 - Present
Metro Ireland March 2005 - July 2008
Thompson Media Consulting July 2003 - March 2005
Yahoo! UK & Ireland May 1999 - June 2002
Associated New Media January 1996 - April 1999
Daily Record 1994 - 1995
Verkade 1993 - 1993
Skills
Web Marketing, Analytics, Brand Development, Business Development, Social Media Marketing, Market Research, Online Marketing, Product Development, Digital Marketing, Advertising, Entrepreneurship, Online Advertising, Google Analytics, Sales Management, Business Planning, Business Strategy, Mobile Marketing, Public Relations, Budgets, Marketing, Start-ups, Digital Strategy, Marketing Communications, B2B, New Business Development, Social Media, PPC, New Media, Digital Media, Mobile Devices
Lena Moore
Senior Manager Direct Marketing at Carers Trust
Nonprofit Organization Management
Education
The Institute of Direct Marketing 1998 — 2000
post graduate, direct marketing, credit
Experience
Carers Trust April 2013 - Present
Norwood May 2011 - Present
Carers Trust 2013 - 2014
Carers Trust 2013 - 2014
The Prostate Cancer Charity 2001 - 2007
Prostate Cancer UK August 2001 - September 2006
Save the Children 1994 - 2001
Skills
Strategy, Newsletters, data interigation, Online Marketing, Customer Retention, Marketing Communications, Fundraising, Campaigns, Print, Data Analysis, Copywriting, Database Marketing, Campaign Management, Charities, Email Marketing, Partnerships, Direct Mail, Data, Executive Management, Corporate Partnership..., Direct Marketing, Stewardship, Volunteer Management, Written & Oral..., Customer Acquisition, Integrated Marketing, senior management, Sponsorship, Interpersonal Leadership, Relational Databases, print and design
Lena Tu
Assistant Digital Marketing Manager at Marks and Spencer
Retail
Education
The Institute of Direct Marketing 2009 — 2009
Certificate of Digital Marketing
University of Technology Sydney 1999 — 2002
Bachelor of Business, Marketing and Finance
Experience
Marks and Spencer July 2013 - Present
Marks and Spencer November 2009 - June 2013
Marks and Spencer October 2007 - October 2009
Morgan Stanley February 2007 - October 2007
Royal Bank of Scotland December 2006 - February 2007
American Express June 2004 - August 2006
Skills
Marketing, Strategy, CRM
Leo Law
Consultant at Accenture Interactive
Marketing and Advertising
Education
The Manchester Metropolitan University 2010 — 2011
Digital Marketing Communications, Certificate
University of Leeds 2005 — 2006
MA, Advertising & Marketing
The Institute of Direct Marketing 2005 — 2005
Graduate Fast track Summer School
University of Leeds 2001 — 2004
BSc, Psychology
APG
Experience
Accenture Interactive July 2015 - Present
Wunderman UK October 2013 - July 2015
Stickyeyes March 2011 - October 2013
The JDA Group Limited November 2007 - March 2011
Eurodirect Database Marketing Ltd November 2006 - November 2007
Skills
Digital Marketing, Mobile Marketing, Marketing Communications, Google Analytics, Social Media Marketing, PPC, Online Marketing, Marketing, E-commerce, Google Adwords, Digital Strategy, Market Research, SEM, Strategic Planning, Web Analytics, Social Media, Email Marketing, Direct Marketing, SEO, Integrated Marketing, Account Management
Leonard Sutton
Executive Director J.P. Morgan
Financial Services
Education
Kingston University 1996 — 1997
Master of Arts (MA), Marketing
Chartered Institute of Marketing 1989 — 1991
Fellowship & Chartered Marketer
Marketing Institute Ireland 1986 — 1989
Graduateship, Marketing
Christian Brothers 1981 — 1986
The Institute of Direct and Digital Marketing
Fellowship
Market Research Society
Certificate - Market Research
Institute of Banking
Certificate - Mutual Fund Administration
Experience
JP Morgan Bank August 2004 - Present
Professional Insurance Brokers Association (PIBA) March 2004 - August 2004
Skipton Financial Services (Medical Insurance Agency) April 1998 - November 2003
GAN October 1989 - April 1998
Skills
Asset Management, Relationship Management, Fund Administration, Marketing, Portfolio Management, Strategy, Mutual Funds, Risk Management, Business Development, Banking, Transfer Agency, Equities, Securities, Finance, Financial Services, Hedge Funds, Wealth Management, Fixed Income, Investments, Insurance
Les Beech M IDM
Client Service Manager Connected at CYMBA INTEGRATED SOLUTIONS LTD
Marketing and Advertising
Education
The Institute of Direct Marketing 2012 — 2012
Complete Digital Marketing
WSET 2008 — 2008
Intermediate course, Wine
The Institute of Direct Marketing 1992 — 1993
Diploma in Direct Marketing, Direct marketing
University of Westminster 1988 — 1990
Post Graduate Diploma in Marketing, Marketing
Lancaster University 1996 — 1997
Diploma in Business Analysis, Business/Commerce, General
Edge Hill College of Higher Education 1983 — 1986
Bachelor of Arts (B.A.), History and Afro Asian studies
Experience
CYMBA INTEGRATED SOLUTIONS LTD February 2014 - Present
Various June 2012 - December 2013
St John Ambulance December 1999 - May 2012
St John Ambulance November 1994 - December 1999
AM&M Direct May 1992 - October 1994
Leith & Price Ltd October 1987 - April 1992
Skills
PPC, Integrated Marketing, Marketing Communications, Customer Acquisition, Charities, Data Analysis, CRM, Web Analytics, Relationship Marketing, Corporate Communications, Marketing, Analytics, Strategic Planning, Brightpearl, E-commerce, Brand Development, Email Marketing, Budgets, Online Marketing, Lead Generation, Online Advertising, Training, Team Management, B2B Marketing, Direct Mail, Mobile Marketing, Advertising, Direct Marketing, Strategy, Market Research, B2B, Budget Managment, Digital Strategy, Creative Direction, Nonprofits, Sponsorship, Campaign Management, Database Marketing, Fundraising, Marketing Strategy, Multi-channel Marketing, Digital Marketing, Marketing Management, Campaigns, Customer Retention, Marketing Research, Account Management, Blogging, Copywriting, Social Media Marketing
Lesley-Anne Crossman
Marketing Manager at Titon
Construction
Education
The Institute of Direct Marketing 2007 — 2008
Postgraduate Diploma in Digital Marketing
Braintree College 1997 — 1999
NVQ Level 3 Business Administration
Experience
Titon September 2009 - Present
Equiniti October 2007 - August 2009
bringme (Lloyds TSB) August 2005 - October 2007
Michael Page International February 2001 - December 2003
Michael Page International July 2000 - January 2001
Michael Page International July 1999 - June 2000
Skills
Copywriting, CMS, HTML emails, Digital Marketing, Intranet, Sage CRM, Adobe Creative Suite, Press Releases, Brochure Production, Microsoft Office, Project Management, Website Development, HTML, Event Management, SEO
Ligia Oliveira
Experience Designer
Telecommunications
Education
Hyper Island 2015 — 2016
Master of Arts (MA), Digital Experience Design
Escola Superior de Propaganda e Marketing
Project Management
Cambridge International College Australia
International Marketing
Universidade Presbiteriana Mackenzie / Universidade Mackenzie 2005 — 2009
Bachelor's degree, Marketing and Advertising
The Institute of Direct and Digital Marketing 2014 — 2015
Digital Marketing
Experience
Hyper Island 2015 - 2015
GVT November 2012 - December 2013
GVT June 2011 - November 2012
Syngenta January 2008 - August 2009
+3 Marketing December 2006 - August 2008
Skills
Google Analytics, Marketing Communications, Product Management, Service Design, Digital Marketing, Analytics, Telecommunications, Marketing Management, Marketing, Social Media, Customer Experience, Strategy, CRM, Experience Design, Business Planning, Marketing Strategy, Design Thinking, Project Management, User Experience, Mobile Devices, Market Analysis, Segmentation
Liliane Van Cauwenbergh
Stages Specifieke Lerarenopleiding at Leonardolyceum (Engels), Encora (NT2)
Higher Education
Education
Artesis Hogeschool Antwerpen 2013 — 2016
Specifieke Lerarenopleiding (SLO) - Teacher training
Ashridge Business School 2000 — 2012
Leadership
The Institute of Direct and Digital Marketing 2000 — 2000
DipDM, Direct Marketing
HIVT (University of Antwerp) 1974 — 1978
Master’s Degree, Dutch-English-French, Summa cum laude
Experience
Leonardolyceum (Engels), Encora (NT2) September 2015 - Present
LBC Volwassenenonderwijs November 2014 - June 2015
Asmodee CAW March 2014 - October 2014
RICS July 2004 - August 2013
Vacature 2003 - 2004
Management Centre Europe 1992 - 2002
Thomson CompuMark 1988 - 1992
European Commission 1979 - 1984
Skills
Training, Strategy, Change Management, Business Strategy, Brand Development, Management, Contract Negotiation, Marketing Communications, Negotiation, Marketing Strategy, Market Analysis, Recruiting, Real Estate, Marketing, Event Management, Sales, Market Research, Leadership
Linda Jarrett
Dip DM Partnership Director at Royal Mail
Logistics and Supply Chain
Education
University of Oxford
Said Business School
Mercuri International 2013 — 2014
Call planning and selling against the competition, Selling Skills and Sales Operations
The Institute of Direct and Digital Marketing 2001 — 2002
Diploma in Direct Marketing, Institute of Direct Marketing, IDM Diploma with credit
Chartered Institute of Marketing 1997 — 1998
Advanced Certificate in Marketing Management practice, Marketing/Marketing Management, General, Examination
The Post Office Training and Development Group 1994 — 1995
The Sales Academy, Selling Skills and Sales Operations, Pass
St Michaels, Chorley, Lancashire
Experience
Royal Mail January 2008 - Present
Skills
Account Management, Selling, Direct Mail, Business Strategy, Digital Marketing, Sales, Multi-channel Marketing, B2B, Lead Generation, Direct Marketing, New Business Development, Strategy, B2B Marketing, Key Account Management, CRM, Customer Acquisition
Linda Lo Castro
Brand Identity Manager at Royal Bank of Scotland
Marketing and Advertising
Education
The Institute of Direct Marketing 2006 — 2006
Diploma in Direct and Interactive Marketing
Institute of Sales Promotion 2004 — 2004
Diploma, Sales Promotion
City University London 1995 — 1998
BSc (Hons), Business Studies
Experience
Royal Bank of Scotland August 2014 - Present
Royal Bank of Scotland Group July 2010 - July 2014
RBS Insurance February 2006 - August 2010
RBS Insurance - NIG May 2002 - February 2006
Internet Business Group January 2000 - April 2002
NatWest 1998 - 1999
Skills
Direct Marketing, Social Media Marketing, Online Marketing, B2B, Email Marketing, Brand Management, Sponsorship, Event Management, Marketing Management, Digital Marketing, PPC, Direct Mail, B2B Marketing, Marketing, Brand Development, Advertising, Leadership, Strategy, Social Media, Marketing Communications
Lindsay Millership
Digital & Communications Campaign Manager at Legal & General
Financial Services
Education
The Institute of Direct and Digital Marketing 2010 — 2011
Diploma in Digital Marketing, Merit
Staffordshire University 2000 — 2003
BA Hons Sport and Leisure Studies, Sport
Archbishop Tenisons 1993 — 2000
Experience
Legal & General June 2012 - Present
Legal & General January 2013 - November 2013
Legal & General Insurance January 2008 - June 2012
Legal & General November 2005 - December 2007
Legal & General February 2004 - November 2005
Skills
Social Media Marketing, Email Marketing, Multi-channel Marketing, Public Relations, Marketing Communications, Marketing Research, Strategy, Direct Marketing, Marketing, Teamwork, Digital Strategy, Campaign Management, Copywriting, PowerPoint, Social Media, Social Networking, Digital Marketing, Creativity, CMS, Digital Media, B2B, B2B Marketing, Financial Services, Online Marketing
Lindsey (Summerhill) Hutchinson
Digital Marketing Coordinator at Northumbria University
Higher Education
Education
The Institute of Direct Marketing 2008 — 2008
Certificate in Digital Marketing
The University of Huddersfield 1999 — 2003
BA Hons Marketing
Experience
Northumbria University June 2013 - Present
Northumbria University January 2007 - June 2013
TSG 2004 - 2007
Johnson & Johnson Medical June 2001 - June 2002
Skills
SEO, Project Management, Web Analytics, Online Advertising, Social Media Advertising, Twitter Marketing, SEO Copywriting, Web Development, Facebook Marketing, Web Content, Copywriting, Online Marketing, Event Management, PPC, Recruiting, Content Development, Social Media, Email Marketing, Advertising, Social Media Marketing, Staff Supervision, Digital Marketing, Display Advertising, Marketing
Lindsey Bassett
Oxfam Unwrapped Manager at Oxfam
Nonprofit Organization Management
Education
The Institute of Direct Marketing 2010 — 2012
Postgraduate Diploma in Direct and Digital Marketing, Credit
University of Bath 2005 — 2008
BSc, Social Sciences, 2:1
Experience
Oxfam May 2014 - Present
Skills
Strategic Communications, Charities, Newsletters, Email Marketing, Nonprofits, Direct Marketing, Social Media, Fundraising, Corporate Social..., Public Relations, Copywriting, Marketing Communications, Media Relations, Event Management, Internal Communications, Community Development
Lindsey Sherman
Marketing Communications Executive at M&G Investments
Investment Management
Education
The Institute of Direct and Digital Marketing
Award in Digital Copywriting
King's College London, U. of London 2003 — 2006
BA Hons, Classical Studies, 2.1
Leicester High School 1996 — 2003
High School
Experience
M&G September 2015 - Present
M&G October 2014 - Present
M&G May 2013 - October 2014
Speakability (Action for Dysphasic Adults) May 2008 - May 2013
Deloitte UK September 2006 - May 2008
Skills
Website Management, Volunteer Recruiting, Performance Monitoring, Workshop Facilitation, Event Planning, Sales, Newsletter Production, Marketing Communications, Project Management
Lisa Di Gregorio
EMEA SDDC Solution Portfolio Marketing Manager at VMware
Marketing and Advertising
Education
The Institute of Direct Marketing
IDM Diploma in Direct and Interactive Marketing (Dip IDM)
Salisbury College of Art & Design
HND Photography, Film & Television
Waingels Copse School
Experience
NetApp UK Limited June 2012 - April 2015
NetApp July 2011 - June 2012
NetApp UK Limited May 2010 - June 2011
Slipstream SDS March 2007 - May 2010
Slipstream SDS December 2004 - March 2007
Slipstream SDS January 2001 - December 2004
Hermès October 1997 - December 2000
Skills
Leadership, Salesforce.com, Direct Marketing, Management, CRM, Channel, Marketing, Demand Generation, Lead Generation, Cross-functional Team..., Multi-channel Marketing, New Business Development, Marketing Management, Strategy, Sales, Enterprise Software, Account Management
Lisa Flanagan
Individual Giving Officer at Princess Alice Hospice
Fund-Raising
Education
The Institute of Direct and Digital Marketing 2014 — 2015
Professional Diploma, Direct and Digital Marketing, Pass
University of Kent at Canterbury 1999 — 2002
Bachelor of Arts (BA), English and American Literature, 2:1
Experience
Princess Alice Hospice May 2014 - Present
Princess Alice Hospice August 2012 - May 2014
Treloar's May 2010 - August 2012
Princess Alice Hospice April 2008 - May 2010
Marie Curie Cancer Care April 2007 - March 2008
MS Society March 2006 - April 2007
Breakthrough Breast Cancer November 2004 - July 2005
Action for Children November 2003 - November 2004
Action for Children July 2002 - November 2003
Skills
Fundraising, Event Management, Philanthropy, Prospect Research, Stakeholder Engagement, Corporate Social..., Data Analysis, Media Relations, Volunteer Management, Charities, Press Releases, Nonprofits, Fundraisers, Charity, Event Planning
Lisa Hallett
Marketing Director EMEA at Williams Lea Group
Marketing and Advertising
Education
Chartered Institute of Marketing
The Institute of Direct Marketing
Diploma in Direct Marketing
Experience
Williams Lea April 2015 - Present
TSO and Williams Lea Public Sector January 2013 - April 2015
TSO October 2009 - January 2013
TSO 2000 - 2009
TSO 1999 - 2000
TSO 1997 - 1999
Hoseasons 1996 - 1997
Skills
Online Publishing, Management, Marketing Strategy, Marketing Communications, Online Marketing, Public Sector, Digital Marketing, Copywriting, Integrated Marketing, Product Development, New Business Development, Bid Strategy, Direct Marketing, Strategy, Social Media Marketing, Marketing, Publishing, Strategic Planning, Market Research, Web Analytics, Business Development, Team Leadership, E-commerce, Web Content, Business Strategy, Marketing Management
Lisa Janssen
Campaign Manager at Nike
Leisure, Travel & Tourism
Education
Shaw Academy 2014 — 2014
Online Marketing
The Institute of Direct Marketing 2013 — 2013
Course, IDM Essentials of Direct Marketing
Saxion Hogeschool Deventer 2008 — 2012
Bachelor, Tourism and Leisure Management, BBA
The Robert Gordon University 2011 — 2011
Bachelor, International Tourism Management
't Rhedens 2003 — 2008
High school, HAVO
Experience
Nike EHQ September 2014 - Present
Leisurejobs January 2014 - July 2014
The Advantage Travel Partnership February 2012 - January 2014
Hotel Avegoor February 2010 - January 2011
Nomads Esplanade September 2009 - January 2010
Skills
Travel Management, Tourism, Dutch, Email Marketing, Marketing Strategy, Microsoft Excel, Leisure, Online Advertising, Online Marketing, Customer Service, Hospitality, Marketing Communications, Social Media Marketing, Event Management, Marketing, Hotels, Direct Marketing, Event Planning, Account Management, Sales, Social Media
Lisa Jenkins
Owner of Dartmoor Accommodation
Accounting
Education
The Institute of Direct Marketing 2010 — 2011
Diploma, Direct and Digital Marketing (Credit)
Devon Adult Learning Evening Classes 2009 — 2010
City & Guilds, Level 1 Creating Simple Web Pages
Bournemouth University 1997 — 2001
BA (Hons), Tourism Studies (First Class)
Guildford College 1995 — 1997
GNVQ, Leisure and Tourism (Distinction)
Experience
Clubbercise Ltd September 2014 - Present
Dartmoor Accommodation March 2014 - Present
Wilson Cottage April 2009 - Present
Mary Tavy Parish Council May 2011 - April 2015
KPMG UK July 2004 - September 2014
Clubbercise 2014 - 2014
Clubbercise 2014 - 2014
Mary Tavy Parish Council 2011 - 2012
Travelbag 2000 - 2004
Portsmouth City Council 2001 - 2002
Skills
Brand Loyalty, Event Planning, Social Media, Marketing Communications, Marketing Strategy, SurveyMonkey, Social Media Marketing, CMS, Customer Retention, Campaign Management, Brand Management, Web Analytics, Customer Loyalty, CRM, Events Organisation, Management, Web Design, Microsoft Excel, SEO, Project Management, Event Management, Digital Marketing, Website Development, Direct Marketing, Marketing, Microsoft Word, CRM software, Relationship Marketing, Strategy
Lisa Sharp
Inward Investment and Tourism Manager at London Borough of Hounslow
Civic & Social Organization
Education
University of Birmingham 2009 — 2009
Economic Development - short course
The Institute of Direct and Digital Marketing 2001 — 2002
Diploma, Interactive and Direct Marketing
University of Essex 1995 — 1999
BA
Le Moyne College 1997 — 1998
Experience
London Borough of Hounslow April 2014 - Present
Sharp Business Insights September 2013 - Present
Young Enterprise March 2011 - Present
London Borough of Hounslow November 2013 - April 2014
Richmond CVS April 2013 - October 2013
London Business Network October 2012 - December 2012
Richmond Council for Voluntary Service May 2011 - October 2012
LOCOG August 2012 - September 2012
London Borough of Richmond upon Thames September 2006 - March 2011
Westminster City Council 2005 - 2006
Skills
Sponsorship, Business Strategy, Membership Development, New Business Development, Economic Development, Training, Partnerships, Leadership, Strategic Partnerships, Marketing Strategy, Coaching, Marketing Communications, Fundraising, Social Enterprise, Business Development, Stakeholder Management, Strategy, Business Planning, Strategic Planning, Direct Marketing, Stakeholder Engagement, Community Engagement, Charities, Membership Growth, Social Media, Sales, Networking, Management, Membership Relations, Marketing, Corporate Social..., Event Management, Project Management
Lisa Turrell
Marketing, Advertising, Digital and Social Media
Marketing and Advertising
Education
The Institute of Direct and Digital Marketing 2014 — 2015
Certificate in Social Media, Social Media
The Institute of Direct and Digital Marketing 2014 — 2015
IDM CPD Award (2015), Marketing
Newman University 2011 — 2015
BA Hons ECEC, Early Childhod Education and Care
Solihull College 2010 — 2011
Access to HE, Teaching : History, English Literature & Education
IDM 2008 — 2009
CertDipM, Digital Marketing
Park Hall 1982 — 1989
A Levels, English Literature and Sociology
Experience
Self Employed May 2009 - Present
Raisemore May 2012 - January 2015
Plain English 2012 - 2012
Moneyway 2006 - 2009
Rees Bradley Hepburn 2000 - 2005
McCann Erickson Central 1995 - 1999
Skills
Web Development, Proofreading, Brand Development, Management, Creative Direction, Brand Communication, Advertising, SEO, Integrated Marketing, Social Media Marketing, Copywriting, Brand Management, Affiliate Marketing, Internal Communications, Digital Marketing, Direct Mail, Marketing Communications, Virtual Online..., CRM, Online Advertising, Social Marketing, Digital Media, Account Handling, B2B, Media Planning, Social Media, Online Marketing, Content Marketing, Email Marketing
Lisa Walden
Partner Marketing at NetSuite
Marketing and Advertising
Education
University of Bradford 1984 — 1988
BSc(Hons), Managerial Science
The Institute of Direct Marketing 1996 — 1997
Diploma, Direct Marketing
Experience
NetSuite December 2014 - Present
Triplesee Ltd January 2011 - Present
O2 July 2004 - June 2009
Compuware 2002 - 2004
Actinic Software 1999 - 2002
Microsoft 1997 - 1999
BGS Systems 1992 - 1996
Skills
B2B Marketing, Client Acquisition, Customer Insight, Budgets, Sponsorship, B2B, Customer Retention, Customer Acquisition, Management, Internal Communications, Direct Marketing, Product Launch, Social Media Marketing, Email Marketing, Strategy, Team Leadership, Sales, Leadership, People Management, Marketing Strategy, Budget Management, Digital Strategy, Marketing Management, Conferences, Marketing Communications, Market Planning, Events, Public Relations, Event Management, CRM, Customer Experience, Corporate Branding, Lead Generation, Strategic Communications, Start-ups, Hospitality, Client Experience, Digital Marketing, Team Management, Marketing
Liz (Bousfield) Hadfield
Retention and Loyalty Marketing Specialist
Marketing and Advertising
Education
The Institute of Direct Marketing 2006 — 2007
Diploma, Direct and Digital Marketing
The University of Birmingham 1995 — 1998
2:1, English Language and Literature
Experience
The Camping and Caravanning Club June 2014 - Present
Karndean Designflooring January 2013 - September 2013
Karndean Designflooring January 2012 - January 2013
Sportingbet October 2010 - December 2010
Sportingbet September 2009 - October 2010
Mike Colling & Company December 2003 - August 2009
MGOMD November 2002 - December 2003
Skills
Brand Management, Marketing Strategy, Account Management, Integrated Marketing, PPC, Brand Loyalty, Marketing Communications, Media Strategy, Campaign Management, Marketing Management, Loyalty Programs, B2B Marketing, Media Buying, Brand Awareness, Strategy, Customer Retention, Direct Marketing, Loyalty Program..., Media Planning, Loyalty Marketing, Multi-channel Marketing, B2B, Digital Strategy, Advertising, Customer Acquisition, Digital Marketing, Marketing, Management, CRM, Direct Response
Liz Larner
Director of Enterprise Education
Higher Education
Education
Edge Hill University 2002 — 2003
PGCE, Business
The Institute of Direct Marketing 1995 — 1996
Diploma, Direct Marketing
Chartered Institute of Marketing 1990 — 1991
Marketing
De Montfort University 1986 — 1990
BAS (Hons), Business, Marketing
Experience
GSM London November 2013 - Present
BPP August 2011 - November 2013
CXL October 2008 - June 2011
Bauer Media 2007 - 2008
ESL Marketing 2005 - 2007
Key103 2003 - 2005
Leo Burnett 1996 - 2001
ITV 1992 - 1996
Skills
Digital Strategy, Sponsorship, Corporate Communications, Entrepreneurship, Market Planning, Leadership, Marketing Research, Social Media Marketing, Public Relations, Brand Management, Copywriting, Brand Development, Education Program..., Higher Education..., Leadership Development, Advertising, Social Networking, Market Research, Business Planning, B2B Marketing, Strategy, New Business Development, Higher Education, Online Advertising, Business Development, Integrated Marketing, Marketing, B2B, Marketing Management, Educational Program..., Event Management, Online Marketing, Educational Programs, Digital Marketing, Media Relations, University Teaching, Business Strategy, Digital Media, Marketing Strategy, Email Marketing, Social Media, Management, Internal Communications, Marketing Communications, Direct Marketing
Liz Sands
Marketing Communications Manager
Financial Services
Education
Highcliffe
The Institute of Direct Marketing
IDM Dip, Direct and Digital Marketing
University of Southampton
Theology and Sociology
Experience
LV= January 2014 - Present
Moreish Marketing January 2014 - December 2014
Space01 June 2013 - January 2014
LV= December 2010 - May 2013
Nationwide Building Society 2007 - December 2010
Portman Building Society 2005 - 2006
Ethical Mortgage Solutions 2004 - 2005
Blue Sky Financial Planning Ltd 2003 - 2004
Christows (now owned by Investec) 2000 - 2003
Skills
Campaign Management, Lead Generation, Marketing Strategy, Direct Marketing, Digital Strategy, Marketing Management, Insurance, Multi-channel Marketing, Marketing, Integrated Marketing, Financial Services, Customer Acquisition, Proposition Development, New Business Development, Online Marketing, Email Marketing, E-commerce, Sales Process, B2B, Business Development, Digital Marketing, Account Management, Product Development, Business Process..., B2B Marketing, Strategy, Customer Experience
Lloyd Harding
Business Manager at MC&C
Marketing and Advertising
Education
University of Westminster 2006 — 2009
BA Hons (1st), Marketing Communications
The Institute of Direct and Digital Marketing 2009 — 2009
Certificate in Direct & Digital Marketing
University of Aberdeen 2001 — 2004
Microbiology
Experience
MC&C May 2015 - Present
Mindshare May 2013 - May 2015
The Broadcast House (part of The Specialist Works) April 2010 - May 2013
N1 Creative June 2008 - December 2009
Skills
Media Strategy, VOD, Brand Management, Marketing Strategy, Digital Strategy, Account Management, Media Planning, Corporate Social..., Copywriting, CRM, Broadcast, Direct Response, Marketing Communications, Campaign Management, Marketing Management, Integrated Marketing, Media Buying, Television, Marketing Research, Public Relations, Strategic Planning, Digital Marketing, Marketing, Direct Marketing, Advertising
Lopa Patel MBE
Founder & CEO at NewAsianPost
Online Media
Education
Chartered Institute of Marketing
Fellowship
The Institute of Direct and Digital Marketing
Fellowship
Chartered Institute of Marketing
Chartered Marketer
The Institute of Direct and Digital Marketing 1993 — 1994
DipDM, Direct Marketing Diploma
Chartered Institute of Marketing 1990 — 1991
DipM, Diploma in Marketing
The University of Manchester 1983 — 1986
BSc Hons (2:1), Biochemistry & Applied Molecular Biology
Tottenham College of Technology 1982 — 1983
BTec (Distinction), Computer Science
Experience
NewAsianPost June 2015 - Present
Diversity UK July 2012 - Present
STEMNET July 2010 - Present
EMBG June 2010 - Present
Raha International April 2010 - Present
TheRedHotShop.com December 2005 - Present
Redhotcurry.com October 2001 - Present
DMS Direct Ltd March 1991 - Present
Sewa Day April 2013 - March 2015
Tamasha Theatre Company December 2010 - June 2012
Skills
E-commerce, Board Development, Governance, Digital Marketing, Board Governance, Leadership, Social Media Marketing, Start-ups, Non-profit Board..., Direct Marketing, Marketing Communications, Journalism, Marketing Strategy, Marketing, Strategy, Copywriting, Entrepreneurship..., Entrepreneurship, Strategic Planning, Digital Media, New Media, Business Planning, Fundraising, Mentoring
Lorna Spicer
Senior Presales Consultant
Information Technology and Services
Education
The Institute of Direct Marketing 2013 — 2014
Diploma in Digital Marketing, Marketing, Passed
Kingston University 1992 — 1995
B.Sc. (Hons), Applied Biology, 2.1
Experience
Adobe February 2007 - Present
Tectura 2006 - 2007
Optevia Ltd 2005 - 2006
Direct Wines 2003 - 2004
Aspective 1998 - 2003
Aspective Ltd November 1998 - April 2002
Sales Technology Ltd November 1997 - November 1998
International Tennis Federation May 1997 - November 1997
Hybaid Ltd May 1996 - May 1997
Skills
XML, Requirements Analysis, Microsoft CRM, Enterprise Software, Team Management, Management, Mobile Devices, Pre-sales, SaaS, Marketing Automation, Multi-channel Marketing, SQL, B2B Marketing, Microsoft SQL Server, Integration, Unix, Software Development, Databases, Project Management, JavaScript, Consulting, Microsoft Dynamics, Lead Generation, Cloud Computing, CRM, Solution Selling, Business Intelligence, ETL
Lorna Walker
Digital marketing consultant and academic
Higher Education
Education
Cranfield University - Cranfield School of Management 2010 — 2016
PhD, Political marketing
University of Westminster 2005 — 2007
PGCHE, Postgraduate certificate in higher education
Kingston University 2000 — 2002
MBA (distinction), Business
The Institute of Direct and Digital Marketing 1998 — 1999
Diploma in Direct Marketing, Direct marketing
Queen's University Belfast 1993 — 1994
MsSc, Irish Politics
University of Cambridge 1990 — 1993
MA Cantab, Social and Political Sciences
Experience
Making Milestones Ltd 2003 - Present
Regent's University London 2004 - Present
OTHM 2003 - December 2013
University of Westminster January 2004 - September 2010
City University 2003 - 2004
Wexas Travel 1998 - 2003
SPSS 1996 - 1998
Routledge 1994 - 1996
Skills
Teamwork, WordPress, Public Speaking, Copywriting, Digital Marketing, E-Learning, Management, Teaching, Direct Marketing, Qualitative Research, Social Media, SEO, Marketing, Higher Education, Research, Social Media Marketing, Training, Marketing Strategy, Google Webmaster Tools, Market Research, Strategic Planning, Google Analytics, Data Analysis, Marketing Communications, Social Networking, Analytics, Lecturing, Strategy, Google Adwords, Management Consulting
Lorraine Rushton
Area Marketing Manager, UK & Ireland at IHG
Leisure, Travel & Tourism
Education
eCornell University 2012 — 2013
Hospitality Marketing
The Institute of Direct Marketing 2011 — 2011
Digital Marketing Strategy
University of Surrey 2001 — 2005
Experience
IHG February 2014 - Present
IHG May 2013 - February 2014
IHG September 2010 - May 2013
De Vere Hotels October 2008 - September 2010
De Vere Hotels January 2006 - October 2008
action on addiction September 2003 - August 2004
Skills
Digital Marketing, Corporate Events, Event Planning, Hotel Management, Online Marketing, Event Management, Email Marketing, Trade Shows, Hotels, Marketing Strategy, Public Relations, Marketing, Yield Management, Online Advertising, Hospitality, Hospitality Management, Hospitality Industry, Sponsorship, Sales, Social Media Marketing, Marketing Communications, B2B Marketing
Lotta Kivalo
Marketing planner at Korkeasaari, Helsinki Zoo, City of Helsinki
Marketing and Advertising
Education
The Institute of Direct and Digital Marketing 2014 — 2015
Bachelor's degree (level 6), Digital Marketing, Professional Diploma in Digital Marketing, DipDigM
IPMA 2012 — 2012
Project Management, Certified Project Management Associate, Level D
Helsingin yliopisto / University of Helsinki 1993 — 2012
Master's Degree, Human Geography and Tourism
Experience
Korkeasaaren eläintarha, Helsinki Zoo, City of Helsinki June 2015 - Present
Social Media Fab Oy March 2013 - June 2015
mFabrik August 2012 - February 2013
Scandic Hotels Oy August 2006 - July 2012
Finnair Oyj March 2004 - July 2006
Finnair Oyj May 2001 - February 2004
Finnair April 1998 - December 1999
Kymppimatkat April 1996 - September 1996
Lou’Lou’a Beach Resort, Sharjah, U.A.E. November 1995 - April 1996
Skills
Marketing Communications, Content Marketing, Key Account Management, B2B, Online Marketing, Marketing, Instagram, Travel Management, Online Advertising, Social Media, Campaign Management, E-commerce, Account Management, Sales, Marketing Strategy, Negotiation, Sales Management, Concept Development, Blog Marketing, Airlines, Social Media..., Tourism, Hotels, Facebook Marketing, Social Media Marketing, Revenue Analysis, Leisure, Pinterest, Project Management, Customer Service
Louisa Coleman
Direct Marketing Consultant
Publishing
Education
The Institute of Direct Marketing 2004 — 2005
IDM Diploma, Direct Marketing
Experience
Louisa Coleman June 2014 - Present
Immediate Media Co. September 2011 - June 2014
BBC Worldwide July 2006 - August 2011
IPC Media October 2005 - July 2006
IPC Media January 2005 - September 2005
IPC Media April 2004 - December 2004
IPC Media January 2004 - March 2004
IPC Media April 2003 - December 2003
Skills
Direct Marketing, Marketing Management, Strategy, Marketing, Marketing Strategy, CRM, Email Marketing, Digital Media, Digital Strategy, Customer Acquisition, Online Marketing, Magazines, Multi-channel Marketing, Publishing, Online Advertising, Copywriting, Marketing Communications, Management, Digital Marketing, Campaign Management
Louisa Papachristou
Founder and Director at Halo PR Limited
Marketing and Advertising
Education
King's College London 1998 — 2002
BA Honours, French and Hispanic Studies
Sydenham High School 1991 — 1998
The Institute of Direct and Digital Marketing
The Institute of Direct and Digital Marketing
Experience
Halo PR Limited August 2014 - Present
tmw agency February 2011 - June 2014
Eulogy! September 2009 - December 2010
Eulogy! August 2009 - December 2010
Greenlight January 2008 - August 2009
Pumpkin 2005 - 2007
Skills
Copywriting, Media Relations, Integrated Marketing, Social Media, Public Relations, Digital Media, Digital Marketing
Louise Boden
Marketing Communications
Marketing and Advertising
Education
The Institute of Direct and Digital Marketing 2002 — 2003
Diploma in Direct and Digital Marketing
University of Surrey 1998 — 2002
Bsc Hons, Retail Management
Experience
The Co-operative Group January 2012 - December 2014
The Co-operative Group January 2010 - January 2012
The Co-operative Group November 2008 - January 2010
BJL June 2006 - November 2008
Partners Andrews Aldridge September 2005 - June 2006
Draft FCB 2002 - 2005
Skills
Account Management, Digital Marketing, Online Advertising, Marketing Communications, Advertising, Email Marketing, Direct Mail, Direct Marketing, Marketing, Integrated Marketing, Digital Media
Louise Eales
Marketing Manager at LINAK UK Ltd
Industrial Automation
Education
The Institute of Direct Marketing 2012 — 2013
Diploma in Digital Marketing with B2B Marketing, B2B Marketing
The Institute of Direct Marketing 2009 — 2010
Diploma, Digital Marketing
Chartered Institute of Marketing 2003 — 2007
PostGraduate, Diploma Marketing
Staffordshire University 1997 — 2002
BA (HONS), Marketing
Woodrush High School 1989 — 1994
Experience
LINAK UK Ltd August 2008 - Present
Legal & General April 2008 - August 2008
Ansons LLP 2007 - 2007
Intrum Justitia 2005 - 2007
Carousel Marketing 2002 - 2005
Skills
Brand Development, Marketing..., Media Relations, Direct Marketing, Direct Mail, Marketing, Media Planning, Market Intelligence, Press Releases, Digital Marketing, Google Adwords, Social Media Marketing, Online Advertising, CRM, Business Development, Email Marketing, Business Strategy, Campaign Management, Multi-channel Marketing, Advertising, Digital Strategy, Account Management, Brand Awareness, New Business Development, Social Networking, Marketing Strategy, Marketing Management, Public Relations, Online Marketing, Brand Management, B2B Marketing, B2B, Copywriting, Digital Media, Market Planning, SEO, Corporate Communications, Marketing Communications, Google Analytics, Integrated Marketing, Market Analysis, Customer Acquisition, Lead Generation, Marketing Research, Market Research, Social Media, Corporate Branding, Trade Shows, Internal Communications, Strategy
Louise Fisher
Marketing Manager at Somo Ltd
Online Media
Education
The Institute of Direct and Digital Marketing 2014 — 2015
Postgraduate Diploma in Direct and Digital Marketing with B2B
The University of Edinburgh 2004 — 2008
MA(hons), History
King Edward's School, Bath 1997 — 2004
Experience
Somo Ltd January 2014 - Present
Somo Ltd October 2011 - January 2014
Steak December 2009 - October 2011
University of Bath Students' Union 2008 - 2009
Skills
Marketing, Digital Marketing, Digital Media, Google Analytics, SEM, Mobile Marketing, Digital Strategy, Marketing Communications, Social Networking, Social Media Marketing, Online Advertising, Social Media, Online Marketing
Louise Hotchkiss
Freelance sustainability communications
Public Relations and Communications
Education
The Institute of Direct and Digital Marketing 2014 — 2015
Digital Marketing
Bournemouth University
BA Public Relations
Experience
Louise Hotchkiss March 2013 - Present
WWF-UK September 2011 - February 2013
WWF-UK December 2010 - August 2011
WWF-UK August 2003 - November 2010
WWF-UK November 2001 - July 2003
The EuroPR Group July 1994 - June 2000
Skills
Public Relations, Integrated Marketing, Corporate Partnerships, Sustainability, Corporate Communications, Nonprofits, Climate Change, Internal Communications, Corporate Social..., Strategic Communications, Event Management, Partnerships, Marketing Communications, Media Relations, Crisis Communications, Non-profits, NGOs, Sustainable Development, Stakeholder Engagement
Louise Lane
Head of Direct Marketing, UNICEF UK
Nonprofit Organization Management
Education
The Institute of Direct Marketing 2008 — 2009
Diploma, Direct and Interactive Marketing, Distinction
De Montfort University 2001 — 2005
BA Hons, Marketing, First
Experience
War Child UK January 2013 - Present
UNICEF UK June 2013 - Present
UNICEF October 2014 - March 2015
UNICEF UK March 2010 - May 2013
UNICEF UK June 2007 - March 2010
Ricoh Europe July 2005 - June 2007
3M Health Care July 2003 - July 2004
Skills
Direct Mail, Email Marketing, Marketing Communications, Marketing Strategy, PPC, Digital Strategy, Database Marketing, Online Advertising, Copywriting, Online Marketing, Fundraising, Direct Marketing, Product Marketing, Marketing, Mobile Marketing, Digital Marketing, Integrated Marketing
Louise Ogle
Careers Consultant at University of London
Higher Education
Education
The Institute of Direct Marketing 2008 — 2008
Diploma, Integrated Marketing Communications, Distinction
Chartered Institute of Personnel and Development 2005 — 2005
Advanced Level Diploma in HR Management
University of Nottingham 1996 — 1999
BSc, Psychology, 2.1
Tapton School 1992 — 1996
Mathematics, Biology, French
Experience
University of London June 2014 - Present
Reed Learning November 2005 - June 2014
Reed Learning November 2004 - November 2005
Reed In Partnership 2003 - 2004
Societe Generale November 2001 - August 2003
Skills
Web Analytics, Online Marketing, Marketing Communications, Web Content Management, Strategy, Lead Generation, Marketing, Social Media Marketing, Training, Photoshop, Management, B2B, Twitter, CRM, Direct Marketing, Digital Marketing, Salesforce.com, Online Lead Generation, Social Media, Copywriting, Content Marketing, B2B Marketing, Email Marketing, Direct Mail, PPC, Integrated Marketing
Louise Richards
Leadership coach, senior communications & fundraising professional
Professional Training & Coaching
Education
Coaches Training Institute
The Institute of Direct Marketing 2011 — 2012
Certificate in Digital Marketing
Roehampton University 1994 — 1996
MA English Literature
Sussex University 1993 — 1994
PGCE, English Literature & Drama
Experience
King's College London & King's Health Partners November 2012 - Present
King's College London & King's Health Partners January 2011 - October 2012
King's College London September 2009 - January 2011
King's College London April 2007 - August 2009
King's College London October 2001 - March 2007
Shelter UK May 1998 - August 2001
Trinity Hospice Clapham 1995 - 1998
Oxfam 1994 - 1995
Skills
Media Relations, Web Content Management, Fundraising, Strategic Communications, CMS, Coaching, Copywriting, Marketing Communications, Leadership Development, Executive Coaching, Public Relations, Charities, Editing, Social Media, Nonprofits, Stakeholder Engagement, Event Management, Management, Volunteer Management, Annual Giving
Louise Vernon
Looking for new opportunities
Financial Services
Education
The Institute of Direct Marketing 2000 — 2001
Diploma in Direct Marketing
Sheffield Hallam Univesity 1994 — 1998
2:ii Business Studies, Business Studies
Experience
Johnston Press October 2013 - May 2015
LaSer UK May 2000 - June 2013
Business Development Workshop October 1998 - April 2000
Barclaycard July 1996 - September 1997
Skills
Business Analysis, Email Marketing, Customer Analysis, Database Marketing, Predictive Modeling, E-commerce, Strategy, Customer Insight, Marketing Management, Data Analysis, Analysis, Relationship Management, B2B, Loyalty Programs, Customer Experience, Customer Service, Multi-channel Marketing, Business Intelligence, Direct Marketing, Campaign Management, Financial Services, Customer Retention, SAS programming, Customer Acquisition, Databases, B2B Marketing, Credit Cards, Segmentation, Analytics, Campaigns, CRM, SAS
Luan Wise
B2B Marketing Strategist. Helping businesses define target audiences, customer journeys and generate quality leads.
Marketing and Advertising
Education
Cambridge Marketing College 2011 — 2012
CAM Award for Digital Marketing Planning
SEO Junkies 2011 — 2011
Hardcore SEO one day training course
Institute of Promotional Marketing (formerly Institute of Sales Promotion) 2005 — 2005
Diploma in Promotional Marketing, Credit
The Institute of Direct and Digital Marketing 2001 — 2002
Diploma in Direct Marketing
Sheffield Hallam University 1995 — 1999
BA (Hons), Business Studies
Experience
Luan Wise 2011 - Present
Creative Mettle 2015 - Present
The Office Coffee Company 2014 - Present
The Chartered Institute of Marketing 2012 - Present
Direct Marketing Association 2011 - Present
University of Cambridge 2011 - 2014
ONEPOST 2007 - 2014
Factor 3 2001 - 2006
Earl & Thompson Marketing Limited 2000 - 2001
Hyperlink Plc 1999 - 2000
Skills
Information Architecture, Media Planning, Demand Generation, Account Management, Strategy, LinkedIn Training, Content Marketing, Marketing, Event Marketing, Advertising, Data Mining, Lead Generation, Drupal, Business Information, Marketing Communications, Networking, Presentations, Benchmarking, Twitter, B2B Marketing, HubSpot, Database Marketing, LinkedIn, Digital Media, B2B, Content Strategy, Business Strategy, Copywriting, Customer Segmentation..., Direct Marketing, Survey Design, Social Media Marketing, Blogging, Social Media, Strategic Planning, Marketing Research, WordPress, Website Development, Workshops, Direct Mail, Integrated Marketing, Email Marketing, Competitor Intelligence, Digital Marketing, Video Marketing, Twitter Training, CRM, Marketing Strategy, Online Marketing
Lucia M
Senior Master Data Specialist
Public Safety
Education
The Institute of Direct and Digital Marketing 2015 — 2015
Award in Data Management, PASSED
The Grange School 1999 — 2005
GCSE's & GNVQ Business Studies
Experience
Lloyd's Register November 2014 - Present
Lloyd's Register July 2013 - November 2014
Lornamead February 2012 - July 2013
Acquire Services Ltd May 2011 - October 2011
Smart Currency Exchange February 2010 - February 2011
Perrys Motor Sales Ltd October 2008 - October 2009
Skills
SLA, Process Improvement, Microsoft Excel, Google Analytics, Marketing, Data Entry, Shared Service Center, Data Analysis, Data Migration, Finance, Training, Master Data Management, CDH, Management, Personnel Management, Customer Data, Database Administration, Internal Resourcing, Social Media, Master Data, Supply Chain, Databases, Microsoft Office, Data Integrity, QlikView, Knowledge Transfer, Data Quality, Reporting & Analysis
Lucy Knight
Customer Marketing Executive at Host Europe Group
Information Technology and Services
Education
The Institute of Direct and Digital Marketing 2014 — 2015
Postgraduate Diploma in Digital Marketing (PG Dip DigM), Marketing
University of Westminster 2007 — 2011
International Business
Sheffield College 2004 — 2006
A Levels, e-Business, Media Studies, Psychology
Queensland University of Technology
Certificate Of Study Abroad, Business
Experience
Host Europe Group July 2014 - Present
Ponsford July 2013 - July 2014
Thane Direct November 2012 - July 2013
FastLets London April 2012 - November 2012
Ad-Rank Media February 2012 - April 2012
Teyfmon February 2010 - August 2010
Skills
WordPress, Photoshop, Link Building, PPC, Business Relationship..., E-commerce, Blogging, Customer Acquisition, Database Marketing, Direct Marketing, Content Writing, Online Marketing, Content Marketing, Email Marketing, CMS, Digital Strategy, Microsoft Office, SEO, Search Analysis, Website Development, Mobile Marketing, Social Media Marketing, Digital Marketing, Online Advertising
Lucy Sandford
Senior Direct Marketing Officer at Unicef UK
Civic & Social Organization
Education
The Institute of Direct and Digital Marketing 2014 — 2016
Direct and Digital Marketing, Diploma
Exeter University 2008 — 2009
Master of Arts (MA), Middle Eastern Politics
University of Exeter 2005 — 2008
Bachelor of Arts (BA), Politics and Philosophy
Experience
Unicef UK March 2015 - Present
UNICEF UK April 2013 - Present
British Red Cross February 2011 - April 2013
Action Against Hunger ACF-UK August 2010 - December 2010
Action Against Hunger ACF-UK May 2010 - August 2010
Skills
Fundraising, Volunteer Management, Email Marketing, Direct Marketing, Charity, International..., NGOs, Philanthropy, Charities, Third Sector, Social Media, Fundraisers, Nonprofits
Lucy Stowell
Sales and Marketing Manager at Monty's Bakehouse UK Ltd
Food & Beverages
Education
The Institute of Direct and Digital Marketing 2013 — 2014
Postgraduate Diploma, Digital Marketing
Bangor University 2001 — 2004
Bsc, Psychology
Sackville School 1999 — 2001
A Levels
Experience
Monty's Bakehouse UK Ltd October 2009 - Present
HR Services Partnership April 2009 - September 2009
Theatre Royal Plymouth October 2008 - April 2009
Hays Construction and Property June 2007 - September 2008
twofourtv May 2005 - June 2007
Skills
Contract Negotiation, Event Planning, Management, Negotiation, Marketing Communications, Market Research, Online Marketing, CRM, Team Leadership, Event Management, Key Account Management, Recruiting, International Sales, Business Development, Sales Management, Account Management, Marketing, Logistics, Pricing, Sales Presentations, FMCG, Digital Marketing, Human Resources, Business Planning, Sales, B2B, Marketing Strategy, New Business Development
Lucy Vincent
Subscriptions & Marketing Director at The Spectator
Marketing and Advertising
Education
The Institute of Direct and Digital Marketing 2008 — 2009
Diploma in Direct & Digital Marketing
Queensland University of Technology 2000 — 2003
Bachelor of Business Communications, Marketing Major, Marketing
Experience
The Spectator September 2012 - Present
Conde Nast January 2010 - September 2012
iSUBSCRiBE September 2005 - August 2009
Skills
Marketing Communications, Public Relations, Blogging, Digital Strategy, PPC, Advertising, Web Analytics, Social Networking, Copywriting, Magazines, Social Media, Online Advertising, Content Strategy, Digital Media, Social Media Marketing, SEO, Media Planning, Marketing Strategy, Publishing, Digital Marketing
Lucy Williams
Retention Marketing Executive at Guardian News & Media
Political Organization
Education
The Institute of Direct and Digital Marketing 2015 — 2016
Professional Diploma, Direct and Digital Marketing
University of Birmingham 2010 — 2013
BA (Hons), Political Science, 2:1 (First class dissertation)
Bedford High School for Girls 2001 — 2009
A' levels (ABB), Politics, Economics, History
Experience
Guardian News & Media September 2014 - Present
Dods Group PLC May 2014 - August 2014
Dods Group PLC July 2013 - May 2014
Dods Group PLC June 2012 - August 2012
BBC January 2012 - January 2012
European Parliament November 2009 - December 2009
Skills
Media Relations, Editing, Strategic Communications, New Media, SEO, HTML Emails, Public Affairs, Political Communication, Political Campaigns, Public Relations, CSS, Marketing, Online Journalism, Journalism, Social Media, Press Releases
Luigi Valier
CRM and Client Insights Manager at Louis Vuitton EMEA
Luxury Goods & Jewelry
Education
The Institute of Direct and Digital Marketing 2009 — 2010
Direct Marketing
Liceo Scientifico
Università Commerciale 'Luigi Bocconi'
Business Administration and Marketing
Experience
Louis Vuitton May 2014 - Present
Louis Vuitton Malletier April 2010 - April 2014
The Direct Marketing Company August 2009 - August 2010
The Direct Marketing Company S.A. February 2008 - July 2009
Euromonitor International August 2007 - February 2008
Raid Gauloises Fashion December 2002 - November 2006
Skills
Marketing communication, CRM, Market Research, Marketing Management, Management, Marketing, Direct Marketing, Recruiting, Marketing Strategy, Luxury Goods, Budgets, Digital Marketing, B2B, Database Marketing, B2C, Marketing Communications, Direct Mail, Strategy
Lydia Dye-Stonebridge
Freelance Marketing Consultant and Chair, The London Association of Phi Beta Kappa
Publishing
Education
The Institute of Direct Marketing 2010 — 2011
Diploma, Digital Marketing
University of North Carolina at Chapel Hill 1999 — 2002
BA Hons English, Southern US Literature
Experience
Self-Employed April 2014 - Present
The London Association of Phi Beta Kappa January 2014 - Present
Informa Healthcare Communications November 2008 - December 2012
The Economist September 2004 - November 2008
Eventful Publishing Co March 2003 - September 2004
Univeristy of North Carolina Press January 2002 - June 2002
Skills
Digital Media, Marketing Communications, Microsites, Publications, Market Research, Social Media Marketing, Direct Mail, Marketing Strategy, Digital Marketing, Marketing, Online Publishing, B2B, Website Development, WordPress, Email Marketing, Customer Research, Integrated Marketing, Publishing, Online Advertising, Lead Generation, Podcasting, Direct Marketing, Advertising
Lyn Bassett
Website and Digital Marketing Assistant at GO Outdoors LTD
Retail
Education
The Institute of Direct and Digital Marketing 2014 — 2015
The IDM Professional Diploma in Digital Marketing
The Institute of Direct and Digital Marketing 2014 — 2015
IDM CPD Award (2015)
University of Sunderland 2006 — 2008
Masters, Multimedia Systems
University of Sunderland 2002 — 2005
Bachelor's degree, Information Systems
Houghton Kepier 1995 — 2000
Experience
GO Outdoors LTD November 2013 - Present
Explore Worldwide January 2012 - November 2013
Parker Hannifin January 2011 - January 2012
Charles Clinkard June 2008 - January 2011
Skills
Website Development, PPC, Web Content Management, E-commerce, CMS, Affiliate Marketing, Banner Ads, Display Advertising, Email Marketing, Web Analytics, Online Marketing, Photoshop
Lynn Hearn
Senior Database Marketing Analyst at Barclays Bank
Financial Services
Education
Aston University
Psychology and Management
The Institute of Direct and Digital Marketing
IDM award in Data Management
Experience
Barclays Bank October 2009 - Present
MoneyGram International July 2008 - October 2009
M&G 2005 - 2008
Freemans 2001 - 2005
Lynne Cook
Senior Marketing Strategy and Planning Manager at Skipton Building Society
Marketing and Advertising
Education
The Institute of Direct Marketing 1998 — 1999
DIP IDM
The University of Hull
Communications
Experience
Skipton Building Society November 2014 - Present
Skipton Building Society April 2013 - Present
The Black Hole October 2005 - Present
The Black Hole May 2001 - October 2005
Millennium Direct 1999 - 2001
Barclays Bank August 1995 - January 1997
Skills
Direct Mail, Financial Services, Direct Marketing, Marketing Research, Marketing Strategy, Strategy, Digital Marketing, Digital Strategy, Copywriting, Email Marketing, Marketing, Project Planning, Account Management, Creative Strategy, Business Planning, Brand Development, Creative Direction, Online Marketing, CRM, Management, Integrated Marketing, Online Advertising, Advertising, Marketing Communications
Lynsey Hunt
Digital Strategy & Propositions Consultant at The Cooperative Bank
Financial Services
Education
Scrum Alliance
Certified Scrum Product Owner
The Institute of Direct Marketing 2004 — 2005
Direct & Interactive Marketing Diploma, Marketing, Merit
Chartered Institute of Marketing 2002 — 2003
Certificate in Marketing, Marketing
Chartered Insurance Institute 2002 — 2003
Financial Planning Certificates 1 & 2, Financial Planning and Services
University of Leicester 1996 — 1999
Bsc, Communications & Society, 2:1
Dame Alice Harpur School 1994 — 1996
A Levels, Home Economics, General Studies, Theatre Studies, English Literature, A, A, B, C
Experience
The Co-operative Bank plc January 2014 - Present
The Co-operative Banking Group April 2012 - January 2014
Co-operative Financial Services January 2011 - April 2012
Co-operative Financial Services June 2007 - January 2011
Co-operative Financial Services February 2010 - August 2010
Sesame Ltd May 2006 - June 2007
Sesame Services Ltd May 2004 - May 2006
Sesame Services Ltd August 2003 - May 2004
Sesame September 2001 - August 2003
Skills
B2B, Strategy, Business Partner..., Stakeholder Management, Marketing, Persuasiveness, Campaign Management, Business Analysis, Management, Change Management, Business Strategy, Financial Services, Digital, Public Speaking, Channel Strategy..., Mobile Banking, Analysis, Communication, Business Process..., Written & Oral..., Project Initiation
Lynsey Stephenson
Digital Marketing professional
Marketing and Advertising
Education
The Institute of Direct and Digital Marketing 2014 — 2015
The IDM Professional Diploma in Digital Marketing, Digital Marketing, Credit
Northumbria University 2000 — 2004
Bachelor's Degree, Marketing, First Class Honours
Experience
Just4YouGifts.co.uk February 2008 - July 2015
Nova International Ltd June 2005 - May 2013
Sedgefield Borough Council September 2004 - June 2005
Skills
Public Relations, Event Planning, Marketing Strategy, Advertising, Time Management, Social Media Marketing, Marketing Communications, Social Media, Sponsorship, Marketing, Copywriting, Media Relations, Event Management, Account Management, Direct Marketing, Marketing Management, Online Advertising, Management
Marcela Molano
Marketing Assistant at Mane Contract Services
Staffing and Recruiting
Education
The Institute of Direct and Digital Marketing 2013 — 2014
Certificate in Digital Marketing, Digital Marketing
Universitat Autònoma de Barcelona 2002 — 2003
Master's degree, Administration of commerce and distribution
Politécnico Grancolombiano 1995 — 2001
Bachelor's degree, Marketing and advertising
Experience
Mane Contract Services May 2015 - Present
Free lance January 2013 - Present
Coca-Cola FEMSA 2007 - 2009
Rapp Collins Colombia 2006 - 2007
Coninglés 2004 - 2006
COLSUBSIDIO 2003 - 2004
Skills
Online Marketing, Planificación..., Management, Negociación, Publicidad, Negotiation, Marketing Communications, Social Media Marketing, Marketing Strategy, Digital Marketing, Advertising, Strategic Planning, Sales, Estrategia de..., Market Research, Mercadotecnia en medios..., Marketing digital, Dirección de marketing, Marketing Management, Social Media