Milan Area, Italy
Professor at University of Modena and Reggio Emilia
Professional Training & Coaching
Education
Università di Bologna 1981 — 1986
Doctor, Physics
European University Institute (Florence) 1981 — 1984
PhD, Economics
London School of Economics and Political Science, U. of London 1979 — 1981
master, Economics
Università di Bologna
Doctor, Poltical Sciences (Economics)
Experience
University of Modena and Reggio Emilia October 2014 - Present
University of Milan & IULM University September 2013 - Present
IULM University 2005 - Present
POPAI Italy 2003 - Present
ACNielsen 1986 - 2005
IRI Infoscan 1995 - 1997
Prometeia 1982 - 1985
Skills
Management Consulting, Physics, Social Networking, Competitive Analysis, Italian, Sociology, Marketing Management, Web 2.0, Product Marketing, Entrepreneurship, Online Advertising, Business Planning, Start-ups, New Business Development, Market Analysis, Direct Marketing, Market Research, Consumer Behaviour, Brand Development, CRM, Brand Management, Retail, Economics, Marketing Strategy, Marketing communication, Management, Integrated Marketing, Customer Insight, Web Analytics, Segmentation, Marketing Research, Web Marketing, Strategy, Marketing, Public Relations, Business plan, Digital Marketing, Advertising, Social Media Marketing, Marketing Communications, Market Planning, Analytics, Business Strategy, Online Marketing, E-commerce