Edinburgh, City of Edinburgh, United Kingdom
Senior Marketing Manager at British Gas Business
Marketing and Advertising
Education
The Institute of Direct and Digital Marketing 2014 — 2015
Postgraduate Diploma, Digital Marketing, Passed - with Credit
Chartered Institute of Marketing 1994 — 1994
Diploma
Edinburgh Napier University 1990 — 1994
BA Commerce (Hons), Marketing/Marketing Management, General
George Heriot's School 1986 — 1990
6 Highers and 9 'O' Grades
Experience
British Gas Business July 2014 - Present
Lothian Buses August 2011 - December 2013
Scottish Widows February 2009 - August 2011
Scottish Widows April 2006 - February 2009
Dawnfresh Seafoods Ltd April 2004 - April 2006
Paterson Arran November 2001 - April 2004
Guardall August 1999 - November 2001
Standard Life Investments August 1994 - August 1999
Skills
Customer Experience..., Segmentation, Marketing Strategy, Social Media Marketing, Social Media, P&L Management, B2B Marketing, Mobile Applications, Strategic Communications, Public Relations, Market Analysis, Market Planning, Team Leadership, Internal Communications, Brand Development, Direct Marketing, Department Budgeting, National Accounts, Corporate Communications, Business Strategy, Sales Management, Customer Retention, Management, Agency Relationship..., Sales, Stakeholder Engagement, FMCG, Advertising, Change Management, Strategy, Stakeholder Management, Marketing Communications, Leadership, Team Management, Marketing, Digital Marketing, Campaign Management, Brand Awareness, Customer Insight, Brand Management, Product Development, Online Marketing, Building Customer..., Project Management, Integrated Marketing, Strategic Planning, Website Development, Marketing Management, Media Relations, Market Research