Oxford, United Kingdom
The Artful Strategist
Marketing and Advertising
Education
University of Oxford 1974 — 1977
MA, Modern History
Oxford Brookes University 2012 — 2013
MA Creative Writing, Historyland
Queen Mary's Grammar School, Walsall 1967 — 1974
Modern History, The Uselessness of History
Experience
Artful Strategy June 2012 - Present
The Value Engineers USA October 2013 - Present
Trumpet and Gist June 2012 - Present
The Shotover Brewing Company Ltd September 2010 - Present
The Value Engineers June 1986 - Present
Cello Group PLC January 2012 - May 2013
The Value Engineers 2011 - May 2013
Cello Group PLC 2011 - December 2012
Cello Group PLC 2009 - December 2012
Cello Group PLC July 2010 - December 2011
Skills
Corporate Branding, Advertising, Business Development, Strategy, Brand Management, Management, Start-ups, Entrepreneurship, Marketing, Positioning, New Business Development, Brand Architecture, Management Consulting, Integrated Marketing, Creative Direction, Strategic Planning, Direct Marketing, Business Planning, Online Advertising, Brand Equity, Marketing Research, Analytics, Creative Strategy, Idea Generation, Digital Strategy, Digital Marketing, Market Planning, Market Research, Marketing Management, B2B Marketing, Business Strategy, Multi-channel Marketing, Product Innovation, Product Development, FMCG, International Marketing, Customer Insight, Relationship Marketing, Segmentation, Marketing Communications, Competitive Analysis, Brand Development, Consumer Behaviour, Marketing Strategy, B2B, Strategic Thinking, Strategy Development, Proposition Development, Research, Qualitative Research