Frankfurt Am Main Area, Germany
Head of Shopper Marketing and Category Management at Reckitt Benckiser
Consumer Goods
Education
LUISS Guido Carli University 2001 — 2002
Postgraduate, Marketing
Heidelberg University 1998 — 1999
Erasmus Program, Classical Literature
Università di Pisa 1992 — 1999
Laurea, Classical Literature
Experience
Reckitt Benckiser April 2012 - Present
Ferrero Germany January 2009 - September 2012
Ferrero Germany January 2008 - December 2008
Ferrero Group July 2005 - December 2007
The Nielsen Company, Italy January 2005 - July 2005
The Nielsen Company, Italy March 2002 - January 2004
Mediasis September 1999 - February 2001
Skills
Consumer Products, Trade Marketing, Categorization, Supply Chain, Consumer Behaviour, Category Management, Management, Qualitative Research, International Marketing, Strategy, Consumer Insight, Retail Category..., Competitive Analysis, Pricing Strategy, Brand Management, Analytics, Marketing Research, Market Research, Segmentation, Account Management, B2B, Marketing Management, Change Management, Negotiation, Category Development, Grocery, Customer Insight, Retail, Product Innovation, Business Development, Brand Equity, Business Strategy, AC Nielsen, Merchandising, FMCG, Customer Marketing, Consumer Insights, Market Analysis, Competitive Intelligence, Key Account Management, Food, Promotions, Team Leadership, Shopper Marketing, Key Account Development, Pricing, Strategic Thinking, Project Management, Nielsen, Marketing Strategy