Paris Area, France
Directeur du Département Qualitatif / Head of Qualitative at GFK ISL
Market Research
Education
CELSA - Ecole des hautes études en sciences de l'information et de la communication 1996 — 1997
DEA / Master Degree, information & communication
Université de Picardie Jules Verne (Amiens) 1992 — 1996
Bachelor of Arts (B.A.), Modern Literature
Experience
GFK ISL October 2014 - Present
independant March 2014 - October 2014
Brain Value September 2013 - March 2014
TNS CHINA January 2013 - July 2013
TNS Sofres September 2011 - January 2013
KAHARA market research January 2010 - September 2011
Synovate France June 2008 - January 2010
RI East Africa July 2006 - May 2008
Research International 2005 - 2006
Ipsos Insight 2000 - 2004
Skills
Consumer Insights, Ethnography, Market Intelligence, Semiotics, Brand Architecture, Advertising Research, Secondary Research, Product Innovation, Business Development, Segmentation, Business Insights, Brand Equity, Positioning, Online Research, Market Analysis, Market Research, Research Design, Questionnaire Design, Anthropology, Quantitative Research, International Marketing, Innovation, Africa, Qualitative Market..., Consumer Insight, Analytics, Innovation Consulting, Online Moderation, Customer Insight, Technical Training, International Business, Concept Generation, Primary Research, Brand Analysis, International Research, Strategic Thinking, Consumer Behaviour, Brand Loyalty, Insight Generation, Analysis, Marketing Research, Observation, Focus Groups, Emerging Markets, Competitive Intelligence, Competitive Analysis, Cultural Anthropology, Qualitative Research