Reading, United Kingdom
UX Strategy & Design
Information Technology and Services
Education
University of Oxford 1994 — 1997
MA, English language and literature, First class honours awarded
Association of Project Management 2009 — 2009
APMP, Project Management
Scrum Alliance 2014 — 2014
Certified Scrum Master
Oxford College of Marketing 2001 — 2003
Chartered Institute of Marketing Postgraduate Diploma & Advanced Certificate
Experience
RBS Markets and International Banking April 2015 - Present
Betfair November 2013 - April 2015
HeathWallace (WPP) April 2013 - November 2013
Marks and Spencer May 2012 - April 2013
Publishing Technology January 2010 - May 2012
Virgin Media February 2008 - December 2009
Virgin Media May 2006 - February 2008
The Logic Group 2004 - May 2006
Oxford College of Marketing September 2003 - September 2005
Tao Group 2000 - 2004
Skills
Omniture, Usability, OmniGraffle, Copywriting, Web Content Management, Heuristic Evaluation, E-commerce, Web Analytics, User Experience, Personas, Requirements Analysis, Information Architecture, UX, Online Marketing, Data Visualization, Functional..., Use Case Analysis, User research, Taxonomy Development, Usability Testing, Prototyping, Task Analysis, Rapid Prototyping, Content Strategy, Interaction Design, Mobile Devices, User Journeys, Responsive Web Design, User Interface Design, User-centered Design, Wireframes, Focus Groups, User Experience Design, User Scenarios, Ecommerce, Analytics, Axure, Mobile Design, Persona, Card Sorting, User Interface, Digital Strategy, Content Management, Wire Framing, Accessibility, SEO, Prototypes, Business Analysis, Email Marketing, Multi-Channel Commerce