Leiden, Provincie Zuid-Holland, Netherlands
Shopper Marketing Consultant & Founder EvAdvies
Management Consulting
Education
Rijksuniversiteit Groningen 1991 — 1996
MSc
edX - Berkely University 2014 — 2014
Coursera - Brown University 2014 — 2014
coursera 2014 — 2014
2008 — 2013
SRM 2011 — 2011
Instituto Cervantes 2008 — 2008
DELE
Cornell University - Johnson Graduate School of Management 2006 — 2006
Rijksuniversiteit Groningen 1993 — 1996
Hertog Jan College 1985 — 1991
VWO
Experience
EvAdvies Shopper Marketing Consultancy December 2010 - Present
SRM 2003 - 2015
NIMA Nederlands Instituut voor Marketing January 2014 - December 2014
Dirk van den Broek February 2010 - January 2011
Coca-Cola Enterprises October 2006 - January 2010
Unilever June 2004 - September 2006
Unilever January 2003 - June 2004
Unilever January 2001 - December 2002
debitel January 2000 - December 2000
ACNielsen August 1996 - December 1999
Skills
Marketing Research, Revenue Management, Retail, Strategic Thinking, Business Planning, Category Analysis, Multi-channel Marketing, Team Building, Categorization, Nielsen, Strategy, Market Opportunity..., Channel Optimization, Customer Insight, Trade Marketing, Coaching, FMCG, Analysis, Channel Marketing, Price Optimization, Category Development, New Channel Development, Product Development, Management, Category Management, Market Research, Pricing, Shopper Marketing, Market Definition, Marketing Management