Oxford, United Kingdom
Strategy Consultant & CMO
Marketing and Advertising
Education
Bristol University, INSEAD 1997 — 2012
BSc Economics & Accounting, Economics
University of Bristol 1984 — 1987
BSc Hons, Economics & Accounting
Marlborough College, Wiltshire 1982 — 1987
Experience
Truth Marketing Ltd September 2011 - Present
Nationwide August 2009 - May 2011
HSBC November 2005 - February 2009
HBOS May 2003 - January 2005
HBOS July 2000 - April 2003
Pepsico January 1998 - June 2000
Oxford Strategic Marketing July 1994 - December 1997
Unilever September 1987 - June 1994
Skills
Digital Marketing, Product Marketing, Database Management, Insight Generation, Customer Acquisition, Brand Development, Strategic Communications, Team Management, CRM, Leadership, Customer Experience, Marketing Management, Television, Direct Mail, Sponsorship, New Business Development, Advertising, Product Development, Brand Extension, Direct Marketing, Segmentation, Integrated Marketing, Market Research, Digital Strategy, Brand Management, Consumer Insights, NPD, E-commerce, Analytics, Marketing, Management, Retail, Online Marketing, Business Development, Customer Insight, Marketing Strategy, Marketing Research, Email Marketing, Public Relations, Strategic Planning, Marketing Communications, Business Strategy, SEO, Strategy, Online Advertising, Brand Architecture, Team Leadership, Proposition Development, Social Media, Sales