Ireland
Head of Retail Marketing Ireland & UK at ARYZTA
Marketing and Advertising
Education
University College Dublin 1988 — 1993
BSc, Computer & Psychology
Glenstal Abbey School 1982 — 1988
Honours Leaving Certificate, Secondary School
St Brigids NS 1978 — 1982
Experience
ARYZTA August 2015 - Present
ARYZTA LLC November 2013 - Present
Coca-Cola Hellenic Ireland April 2010 - October 2013
Coca Cola Hellenic Ireland June 2006 - April 2010
Pernod Ricard Irish Distillers June 2003 - May 2006
Pernod Ricard Irish Distillers June 2001 - June 2003
Pernod Ricard Irish Distillers January 1997 - May 2001
Skills
Marketing Communications, P&L Management, Marketing Research, Multi-channel Marketing, Market Analysis, Brand Equity, Leadership, Direct Marketing, Key Account Development, Brand Awareness, Categorization, International Marketing, Consumer Products, Customer Marketing, Sales Management, Beverage Industry, Marketing Strategy, Promotions, Consumer Insight, Advertising, Sales, Consumer Behaviour, Nielsen, Budgets, Segmentation, Shopper Marketing, Market Research, Online Marketing, Customer Insight, Relationship Marketing, Brand Architecture, Marketing, Brand Development, Market Planning, Sponsorship, Key Account Management, AC Nielsen, Product Innovation, Brand Management, Media Planning, New Business Development, Digital Marketing, FMCG, Marketing Management, Retail Category..., Category Insights, Competitive Analysis, Integrated Marketing, Trade Marketing, Channel Marketing