Madrid Area, Spain
Member of the Board of Trustees of the American University in Bulgaria
Consumer Goods
Education
INSEAD 1987 — 1988
Master, General management
Universidad Politécnica de Madrid 1973 — 1979
Superior, Industrial Engineer
Experience
Board of Trustees of the American University in Bulgaria October 2014 - Present
Marketing Consulting September 2009 - Present
Procter & Gamble 2006 - December 2008
The Gillette Company April 2000 - July 2006
The Gillette Company January 1999 - April 2000
The Gillette Company January 1997 - December 1999
the Gillette Company February 1994 - January 1997
The Gillette Company January 1990 - February 1994
Procter & Gamble 1982 - 1984
Skills
Segmentation, Mergers, Program Management, Brand Development, International Marketing, Pricing, Sales, Trade Marketing, Marketing Management, Brand Equity, Product Launch, Market Research, International Business, Mergers & Acquisitions, Consumer Insight, Positioning, Business Strategy, Consumer Products, Strategy, Marketing Research, Competitive Analysis, Brand Architecture, Market Planning, P&L Management, Strategy Development, FMCG, Talent Management, Marketing, Strategic Thinking, Business Planning, Forecasting, Shopper Marketing, Consumer Behaviour, Product Marketing, People Management, Strategic Planning, Integrated Marketing, Brand Management, Portfolio Management, Pricing Strategy, Cross-functional Team..., Market Analysis, Management, Product Development, Marketing Strategy, Customer Insight, Leadership, Global Marketing, Innovation Management, Product Innovation