Madrid Area, Spain
Regional Managing Director Spain, Ireland, Greece, Turkey and Optimor Europe at Millward Brown
Market Research
Education
Comillas Pontifical University 1983 — 1985
Master, MBA
Universidad Autónoma de Madrid 1977 — 1982
Licenciado, Economics and entreprenurial Sciences
Colegio del Pilar madrid 1962 — 1975
Bachillerato Elemental, Superior and COU
Experience
Millward Brown September 2013 - Present
MILLWARD BROWN EUROPE June 2010 - Present
MILLWARD BROWN EUROPE February 2009 - June 2010
MILLWARD BROWN CEMENA June 2006 - February 2009
Unilever November 2001 - March 2006
UNILEVER September 1995 - November 2001
Unilever HPC / Lever Spain July 1993 - September 1995
LEVER SPAIN, UNILEVER SPAIN, LEVER EUROPE August 1990 - June 1993
RESEARCH INTERNATIONAL, UNILEVER SPAIN June 1982 - August 1990
Skills
Quantitative Research, Market Insights, Detergents, Global Marketing, Shopper Marketing, CRM, Market Research, Trade Marketing, Consumer Insight, Market Insight, Frozen, Strategy, Frozen Food, Market Planning, Marketing Management, Analytics, Competitive Intelligence, Product Development, Brand Management, Focus Groups, NPD, Advertising Research, Brand Architecture, Customer Insight, Market Intelligence, Marketing Mix, FMCG, Business Insights, Strategic Thinking, Management, Brand Loyalty, Market Analysis, Marketing Strategy, Competitive Analysis, Segmentation, Product Innovation, Consumer Behaviour, Brand Equity, Ice Cream, Marketing, P&L Management, Consumer Products, Business Strategy, Marketing Research, Grocery, Brand Development