Leeds, West Yorkshire, United Kingdom
Head of Market Research at National Australia Group
Banking
Education
The Manchester Metropolitan University 1979 — 1981
BSc(Hons), Biological Sciences
Oakbank 1973 — 1977
Experience
National Australia Group March 2014 - Present
Barclays UK Retail and Business Bank April 2013 - March 2014
Imperial Tobacco September 2011 - March 2013
Royal Mail February 2009 - August 2011
Norwich Union Life July 1998 - January 2009
Norwich Union, Aviva PLC 1998 - January 2009
Harris Research Centre 1987 - July 1998
J Walter Thompson 1987 - 1988
Colgate Palmolive Ltd 1982 - 1987
Skills
B2B, Trend Research, Trend Analysis, Segmentation, Advertising, Foresight, Consumer Insights, Customer Experience, Brand Equity, Trend Identification, Quantitative Research, Consumer Insight, Strategy, Brand Architecture, Planning, Brand Development, Strategic Planning, Data Analysis, Strategy Development, Focus Groups, Management, Brand Management, Marketing Strategy, Market Analysis, Marketing Research, Consumer Trends, Project Management, People Management, Research, Marketing, Project Planning, Competitive Analysis, Competitive Intelligence, Business Strategy, Problem Solving, Customer Insight, Innovation Development, Change Management, Sensory Evaluation, Trend Spotting, Consumer Behavior, FMCG, Innovation, Market Research, Analytics, Consumer Behaviour, Trendwatching, Advertising Research, Training, Innovative Thinking