London, United Kingdom
Head of Marketing at Britain's Beer Alliance
Marketing and Advertising
Education
Trinity College, Dublin 1996 — 1997
BSc Management & Marketing, Marketing
Dublin Institute of Technology 1993 — 1996
BSc Marketing and Management, Marketing
Experience
Britain's Beer Alliance March 2015 - Present
Western Union January 2014 - March 2015
Western Union July 2013 - January 2014
UK London February 2012 - July 2013
Electrolux Major Appliances EMEA November 2008 - January 2012
InBev August 2008 - November 2008
InBev May 2006 - August 2008
InBev April 2005 - May 2006
InBev NV/SA 2002 - 2005
Tennent's Ireland Ltd (Part of InBev) May 1999 - September 2002
Skills
Brand Communication, Media Planning, Management, Product Marketing, Social Media, Strategy, Communications Strategy, Marketing Strategy, Marketing Communications, Business Development, Digital Marketing, Online Marketing, B2B Marketing, Digital Strategy, Integrated Marketing, CRM, FMCG, Creative Direction, International Marketing, Budgeting, Brand Equity, Brand Development, Social Media Marketing, Strategic Communications, Brand Architecture, Business Strategy, Advertising, Brand Management, Segmentation, Media Buying, Marketing Management, Marketing, Consumer Insights, Marketing Research, Sponsorship, Negotiation, Relationship Marketing, Experiential Marketing, Creative Development, Direct Marketing, Product Development, Market Planning, Trade Marketing, P&L Management, Strategic Thinking, Customer Insight, Retail, Competitive Analysis, Public Relations