Stockholm, Sweden
CEO/Founder at The Band/Y&R
Marketing and Advertising
Education
Augustana College 1987 — 1990
B.A., Communication, Marketing
Gångsätra Skola 1984 — 1987
High School, Humanities/Humanistic Studies
Experience
The Band/Y&R January 2013 - Present
Wiley/Y&R February 2010 - December 2012
MindShare Sweden September 2006 - January 2010
MBP Outcom / Mediacom 2005 - 2006
Young & Rubicam Sweden April 2002 - May 2005
MindShare New York January 2001 - March 2002
Ogilvy & Mather, New York January 2000 - February 2001
Ogilvy & Mather Sweden 1995 - 1999
Skills
Integrated Marketing, New Business Development, Creative Strategy, Media Planning, Digital Strategy, Web Analytics, Advertising, Email Marketing, Mobile Marketing, Marketing Research, Online Advertising, Strategic Partnerships, Google Adwords, SEO, Strategy, Digital Media, Digital Marketing, Consumer Insights, FMCG, Social Media Marketing, Interactive Marketing, B2B Marketing, Marketing, Affiliate Marketing, Relationship Marketing, Strategic Planning, Content Strategy, Creative Development, Brand Management, New Media, Negotiation, Customer Insight, Marketing Strategy, Marketing Communications, PPC, SEM, Corporate Branding, E-commerce, Creative Direction, Direct Marketing, Brand Development, B2B, Media Strategy, Marketing Management, Brand Architecture, Social Media, Viral Marketing, Mobile Advertising, Interactive Advertising, Online Marketing